What is an LLM tracking tool?

An LLM tracking tool monitors how large language models (like ChatGPT, Claude, Gemini, and Perplexity) mention, cite, and represent your brand. Instead of just tracking search rankings, it shows where your brand appears in AI-generated answers.

How is this different from traditional SEO tools?

Traditional SEO tools measure backlinks and Google rankings. LLM Scout focuses on AI visibility—how often and in what context AI assistants surface your brand in their replies. It's the missing layer of SEO in the age of AI-driven search.

What insights do I get from LLM Scout?

You get insights on which prompts and topics trigger your brand to appear, whether AI uses your brand as a source or recommendation, the websites and sources AI relies on to talk about you, and how your visibility compares to competitors over time.

How can marketing teams use these insights?

Marketing teams can optimize content so AI assistants reference your brand correctly, close visibility gaps where competitors are winning, improve brand reputation by influencing sources AI pulls from, and build an AI-first SEO strategy to stay ahead of the search shift.

Do I need technical setup?

No — LLM Scout is designed for busy teams. Just sign up, enter your brand and focus topics, and get weekly insights.

Yes. We never store or share your internal brand data. LLM Scout only tracks public AI responses — the same ones your customers see. Your account information and tracking setup remain private and secure at all times.

What is LLM SEO (Large Language Model Search Engine Optimisation)?

LLM SEO is the practice of optimising your content and brand signals so large language models surface your brand in their answers, not just on web result pages.

What is AIO (AI Optimisation)?

AIO means improving your content, structure, and third‑party coverage so AI systems can understand, trust, and recommend your brand.

LLM Scout vs Peec AI - Which Should You Choose?

Published November 27, 2025•Jon Taylor

LLM Scout helps you track, benchmark and boost how your brand appears across all major models at a smarter cost. Compare it to Peec AI and you’ll see why LLM Scout gives you broader coverage, more actionable insights and better value per prompt.

When it comes to tracking how your brand appears in AI-generated search results (via tools like ChatGPT, Perplexity, Claude etc.), choosing the right platform matters. Below is a detailed comparison of two leading solutions Peec AI and LLM Scout.

Pricing & Feature Comparison

Growth / Starter Tier

Plan	Price	Basic Limits	What you get
Peec AI Starter	€89 Euros/month	Up to 25 prompts; up to 2,250 AI answers analysed/month.	Good for small teams just beginning.
LLM Scout Professional	$39.99 USD/month	25 prompts; brand monitoring	Much lower entry cost for similar prompt volume.

Mid / Enterprise Tier

Plan	Price	Key Limits	What you get
Peec AI Pro	€199 Euros/month	Up to 100 prompts; Access to ChatGPT, Perplexity, and AIO, up to 9,000 AI answers/month, Email + Slack Support.	Stronger scale, but higher cost.
LLM Scout Enterprise	$99.99 USD/month	100 prompts; covers all major LLM models, Email + Slack Support, Feauture request.	Much better value and broader model coverage. 1 x AI Visibility crawl a month. LLM analytics dashboard.

Key Differences

1. Lower cost to get started

If you’re a growing startup or brand team testing AI-search visibility, LLM Scout’s $39.99/month entry is far more accessible than Peec AI’s €89/month.

2. Broader model coverage (especially at scale)

Peec AI’s core plans cover ChatGPT, Perplexity and AIO by default. Additional models like Gemini, Claude, Grok etc are add-ons or reserved for higher tiers.
Meanwhile, LLM Scout’s Enterprise plan includes “All LLM models” (ChatGPT, Perplexity & Claude) in the base tier.
If you care about future-proofing your AI search visibility (not just today’s engines) LLM Scout gives you more breadth.

3. Actionability, not just data

LLM Scout emphasises: “When, where and how your brand is mentioned across multiple LLM models — full transparency into prompts, responses and sources.”
In contrast, reviews of Peec AI highlight that while it gives visibility tracking, its optimisation guidance is less developed.
If you want to act on data (not just collect it), LLM Scout has the edge.

4. Predictable, scalable pricing

LLM Scout offers a free 7 days trial and simple tiers.
Peec AI is transparent too, but reviews note that as you scale prompts, countries, languages or add-on models, costs climb and sometimes become less predictable.
For a brand that wants to grow visibility without surprise price escalation, LLM Scout offers more budget predictability.

5. Better value per prompt / per model

When you compare prompt-volume vs cost: Peec’s Pro tier (€199/month for 100 prompts) equates to ~€1.99 per prompt; LLM Scout’s Enterprise (US$99.99 for 100 prompts) comes out far lower. And given that LLM Scout covers more models, the cost-efficiency becomes clear.

Quick Feature Snapshot

Feature	Peec AI	LLM Scout
Entry price for 25 prompts	€89/month	US$39.99/month
Prompt volume at mid-tier (100 prompts)	€199/month	US$99.99/month
Model coverage at base	ChatGPT + Perplexity + AIO; additional models cost extra.	Enterprise plan includes all major LLM models (ChatGPT, Perplexity & Claude) in base.
Trial availability	No free version; paid plans from €89/month.	Free 7-day trial available.
Optimal for optimisation & action	Strong tracking; fewer turnkey “what to do next” features.	Built for “clarity, not noise”, actionable insights, competitor benchmarking.

LLM Scout Actionable Dashboard

Like no other tool in the market, there is a fully actionable tab with actionable insights for the content, tech and outreach team.

Final Verdict — Which to Choose?

If your brand or growth team is serious about owning the “AI search” channel (where answers in ChatGPT, Perplexity, Claude affect discovery) and you want value + actionability, the choice is clear:

Choose LLM Scout if you want more for less: broader model coverage, actionable insight, predictable scaling and an affordable entry point.
Consider Peec AI only if you are already heavily invested in AI search tracking, have large-scale volume requiring enterprise-grade tracking, and are comfortable paying more for the same type of prompt volume.

In short: For most growth-oriented startups and mid-sized teams building “AI search visibility” as part of their growth stack, LLM Scout is the smarter, clearer, and more budget-efficient choice.