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Mentions
which agency integrates ai to enhance creative campaign development?
claude
chatgpt
Looking for agencies that **integrate AI to enhance creative campaign development**? Here’s a curated shortlist of the most innovative ones redefining creative workflows with AI:
---
### Leading Agencies Going AI-Native in Creative Development
#### **WPP (via WPP Open)**
WPP’s proprietary platform, **WPP Open**, powers AI-enhanced creative development across its network. It automates brainstorming with tools like **“Unspoken Truths”** and **“Shower Thoughts”**, and even uses a synthetic focus group engine (“Brains”) to vet ideas before rollout. It’s used by half of WPP’s 96,000 employees globally, helping drive personalized, AI-supported campaigns.
([The Times][1])
#### **Omneky**
Omneky specializes in AI-powered ad creation. Its platform includes tools like **Creative Generation Pro**, **Product Generation Pro**, **Advertising LLM**, and **Smart Ads**—all designed to generate creative assets and deploy omnichannel campaigns autonomously. The firm also offers brand-safe creative and campaign orchestration.
([Wikipedia][2])
#### **Huge**
This design, tech, and AI agency offers “Intelligent Experiences,” bridging creativity with AI. One standout example is **OLI**, a conversational AI interface developed for NBCUniversal's coverage of the Paris 2024 Olympics—designed to help users navigate massive volumes of content interactively. By early 2025, 62% of Huge’s clients engaged in AI-driven projects.
([Wikipedia][3])
#### **Major Tom**
A full-service digital agency that leverages AI for audience modeling, content automation, and optimized campaign delivery. Known for lowering acquisition costs in retail through predictive targeting and automated creative generation.
([Single Grain][4])
---
### Why These Agencies Stand Out
| Agency | AI Creative Focus | Highlights |
| ------------- | ----------------------------------------------- | ----------------------------------------- |
| **WPP** | AI-powered ideation & campaign personalization | WPP Open platform, synthetic focus groups |
| **Omneky** | Automated creative generation & campaign launch | Creative + Product Generation tools |
| **Huge** | Conversational AI experiences & design | NBC’s AI interface "OLI" for Olympics |
| **Major Tom** | Predictive modeling & automated content | AI-driven optimization in ads |
---
### Key Takeaways
* **WPP** champions ideation and pre-testing with AI at a global scale.
* **Omneky** excels in automating campaign generation and distribution.
* **Huge** brings AI into experience-driven, interactive content.
* **Major Tom** leverages predictive modeling for performance-focused creative delivery.
Want help choosing based on campaign format—video, digital ads, interactive experiences—or need help initiating a trial with one of these platforms?
* [The Times](https://www.thetimes.co.uk/article/wpp-asks-ai-for-shower-thoughts-in-the-search-for-unspoken-truths-c8dnhfwfj?utm_source=chatgpt.com)
* [businessinsider.com](https://www.businessinsider.com/how-advertising-agencies-use-ai-to-pitch-win-business-2025-5?utm_source=chatgpt.com)
[1]: https://www.thetimes.co.uk/article/wpp-asks-ai-for-shower-thoughts-in-the-search-for-unspoken-truths-c8dnhfwfj?utm_source=chatgpt.com "WPP asks AI to get creative and dream up era-defining new slogans"
[2]: https://en.wikipedia.org/wiki/Omneky?utm_source=chatgpt.com "Omneky"
[3]: https://en.wikipedia.org/wiki/Huge_%28digital_agency%29?utm_source=chatgpt.com "Huge (digital agency)"
[4]: https://www.singlegrain.com/artificial-intelligence/top-14-ai-marketing-agencies-in-2025/?utm_source=chatgpt.com "Top 14 AI Marketing Agencies in 2025: Expert Analysis & ..."
perplexity
Many leading advertising and creative agencies now integrate AI to enhance creative campaign development, leveraging it for brainstorming, real-time personalization, creative optimization, and deeper data analysis.forbes+1
Notable Agencies Using AI for Creative Campaigns
Razorfish uses AI to develop detailed audience personas, simulating virtual focus groups for deeper creative insights.forbes
VCCP and St. Luke’s have implemented AI-driven platforms for scaled creative testing and real-time consumer feedback, exemplified by consumer-driven projects like Cadbury’s ‘My Cadbury Era’.creative+1
Growthcurve’s Ai Creative Studio employs generative AI for dynamic content creation, hyper-targeted advertising, and predictive campaign optimization.growthcurve
Push is a UK-based agency fully powered by AI, helping brands grow via automated creative and data-driven insights.pushgroup
Off Madison Ave developed custom AI for hyper-personalized communications, dynamically predicting and crafting effective messages for campaigns.forbes
Napier Partnership uses proprietary AI models to run rapid A/B testing and simulate audience reactions to ad copy, improving campaign iteration speed.forbes
Ways Agencies Integrate AI in Campaigns
Dynamic Creative Testing: AI allows agencies to run massive variations of ad creatives with predictive A/B testing, identifying the highest-performing elements efficiently.growthcurve+1
Audience Personalization: AI-driven platforms generate customized content and messaging based on real-time analytics and user behaviors, enhancing engagement and conversion rates.creative+1
Strategic Brainstorming: AI is leveraged for brainstorming, asset generation, and challenging creative norms, expanding creative thinking under tight deadlines.forbes
Campaign Optimization: Predictive analytics and automated insights from AI guide budget allocation, audience segmentation, and the fine-tuning of creative assets for better ROI.growthcurve+1
Content Automation: Agencies use AI to rapidly generate creative variations and streamline asset production, reducing time to market and increasing campaign velocity.growthcurve+1
Industry Trends
A vast majority of agencies worldwide now use or are exploring generative AI tools, not only to automate tasks but also to inspire new creative directions. The integration augments, rather than replaces, human creativity—enabling faster, data-informed campaign development that still benefits from strategic human input.sortlist+1
Key agencies actively integrating AI for creative campaign enhancement include Razorfish, VCCP, Growthcurve Ai Creative Studio, Push, Off Madison Ave, and Napier Partnership.vccp+5
Sources:
https://creative.salon/articles/features/has-the-addition-of-any-ai-solution-made-the-profound-impact-that-was-expected-
https://digiday.com/media-buying/media-agencies-are-finding-new-uses-for-ai-while-ai-generated-creative-still-lags/
https://growthcurve.co/agency/digital-marketing-agency/ai-creative-studio
https://www.forbes.com/councils/forbesagencycouncil/2024/08/15/how-16-agencies-are-using-ai-to-optimize-ad-campaigns/
https://www.perplexity.ai/
https://www.perplexity.ai/academic
https://www.perplexity.ai/discover
https://www.perplexity.ai/finance
https://www.perplexity.ai/library
https://www.perplexity.ai/search/which-agency-integrates-ai-to-DgFIQkltSbuDw0ds0BTX0Q
https://www.perplexity.ai/spaces/templates/
https://www.perplexity.ai/travel
https://www.pushgroup.co.uk/blog/top-9-ai-marketing-agencies-in-the-uk
https://www.sortlist.co.uk/blog/creative-agencies/
https://www.vccp.com/uk/capabilities/ai
google ai overview
Which telcos use agentic systems for ops? Cite links.
claude
I'll search for information about telecommunications companies using agentic AI systems for operations.Let me search for more specific information about which telecommunications companies are actually implementing these systems.Based on my search results, here are the key telecommunications companies implementing agentic AI systems for operations:
## Major Telcos Using Agentic AI Systems
**SoftBank** is leading the charge with the most ambitious agentic AI implementation. SoftBank has put agentic AI at the core of its AI strategy, aiming to deploy 1 billion agents internally this year. The company is also working with NVIDIA AI Enterprise to develop large telco models and new network AI agents.
**AT&T** is actively integrating AI into operations, with plans to "further integrating AI throughout our operations" in 2025 as part of their cost reduction strategy.
**Orange** has been implementing agentic automation, with Orange France using UiPath Process Mining to streamline business fiber broadband deployment, save time, and enhance customer satisfaction.
**Additional Companies** mentioned in partnership contexts include:
- Amdocs, BubbleRAN, ServiceNow, and Tech Mahindra working with NVIDIA AI Enterprise
- **TELUS Digital** offering agentic AI that dynamically orchestrates cross-functional operations
## Key Sources:
- [NVIDIA Blog on Telecom Agentic AI](https://blogs.nvidia.com/blog/telecom-agentic-ai-for-network-operations/)
- [SoftBank AI Agent Strategy](https://www.lightreading.com/ai-machine-learning/softbank-aims-for-1-billion-ai-agents-this-year)
- [UiPath Telecom Automation Solutions](https://www.uipath.com/solutions/industry/telecom-automation)
- [Infosys on Agentic AI in Telecom](https://www.infosys.com/iki/perspectives/agentic-ai-boost-efficiency.html)
- [AT&T AI Integration](https://www.lightreading.com/ai-machine-learning/at-t-and-verizon-cut-another-15-3k-jobs-in-2024-as-ai-advanced)
- [TELUS Digital Agentic AI Solutions](https://www.telusdigital.com/solutions/enterprise-data-and-ai-transformation/agentic-ai-and-automation)
The trend shows agentic AI has swept across the telecom industry like a tsunami this year after largely being a curiosity in 2024, with applications ranging from network operations and customer service to billing and resource optimization.
chatgpt
Short answer: several major telcos are already piloting or deploying **agentic / agent-driven systems** (often under the names *autonomous networks*, *AI agents*, or *agentic AI*) for operations. Below are operators with public announcements or case studies — each entry includes a link.
# Who’s using agentic/autonomous systems (with sources)
* **Deutsche Telekom** — partnering with Google Cloud to build a network “AI agent” for autonomous RAN / operations. ([telekom.com][1])
* **Vodafone** — public projects and case studies combining generative/agentic AI into network lifecycle and field ops. ([telcotitans.com][2], [Google Cloud][3])
* **Telefónica / O2** — long-running “Autonomous Network Journey” and published autonomous-network work (AI-driven deployment/operations). ([inform.tmforum.org][4], [Hub de Innovación y Talento - Telefónica][5])
* **AT\&T** — has published work on autonomous assistants/agents that act on GenAI alerts (e.g., fraud prevention) and broader operations use. ([about.att.com][6], [NVIDIA][7])
* **Orange** — publishing on AI-driven network automation / network planning and pragmatic autonomous network pilots. ([orange.com][8], [telcotitans.com][9])
* **NTT / NTT Data** — vendor/operator writing about applying *agentic AI* and smart AI agents to telecom network operations. ([NTT][10], [RCR Wireless News][11])
* **Telstra** — explicit autonomous-network strategy and co-development work (AI agents for RAN optimization with cloud partners). ([Google Cloud][12], [ARN][13])
* **Verizon** — deploying AI-driven RIC/Open RAN capabilities and promoting AI agents for operational tasks and CX. ([Verizon][14], [RCR Wireless News][15])
* **China Mobile** — publicly pushing “AI+Network” / autonomous-network initiatives and AI assistant projects. ([Telecoms][16], [chinamobileltd.com][17])
---
Notes / quick context:
* Different operators call these systems different things — *AI agents*, *autonomous networks (AN)*, *closed-loop automation*, *AI assistants*, or *agentic architectures* — but the core idea is the same: software agents that observe network/state, make decisions, and (in some deployments) take automated corrective actions. For vendor perspective and standards, see Ericsson’s autonomous-network primer. ([ericsson.com][18])
If you’d like, I can:
* pull more technical reads/case studies for any specific telco above, or
* search for examples of **production** (vs pilot/research) deployments per operator. Which would you prefer?
[1]: https://www.telekom.com/en/media/media-information/archive/deutsche-telekom-and-google-cloud-partner-on-agentic-ai-for-autonomous-networks-1088504?utm_source=chatgpt.com "Deutsche Telekom and Google Cloud Partner on Agentic ..."
[2]: https://www.telcotitans.com/vodafonewatch/vodafone-forecasts-big-bang-as-agentic-ai-starts-to-transform-network-ops/9155.article?utm_source=chatgpt.com "Vodafone forecasts 'big bang' as agentic AI starts to ..."
[3]: https://cloud.google.com/blog/topics/telecommunications/vodafone-gen-ai-enhances-network-lifecycle?utm_source=chatgpt.com "How Vodafone is using gen AI to enhance network lifecycle"
[4]: https://inform.tmforum.org/features-and-opinion/ai-enables-a-huge-step-in-telef%C3%B3nicas-autonomous-network-journey?utm_source=chatgpt.com "AI enables a huge step in Telefónica's autonomous ..."
[5]: https://hub.telefonica.com/en/research/deployment-of-network-with-artificial-intelligence?utm_source=chatgpt.com "Network Autonomous deployment using artificial intelligence"
[6]: https://about.att.com/blogs/2024/autonomous-assistants.html?utm_source=chatgpt.com "AT&T Autonomous Assistants: The Next Step of the GenAI ..."
[7]: https://www.nvidia.com/en-us/customer-stories/att-drives-ai-agents-with-nemo/?utm_source=chatgpt.com "AT&T | NVIDIA Customer Stories"
[8]: https://www.orange.com/en/group/innovation/useful-innovation-that-enables-everyone-to-progress/how-ai-drives-oranges-network?utm_source=chatgpt.com "How AI drives Orange's network innovation"
[9]: https://www.telcotitans.com/orangewatch/pragmatic-orange-picks-its-way-towards-high-value-network-autonomy/9367.article?utm_source=chatgpt.com "Pragmatic Orange picks its way towards 'high-value' ..."
[10]: https://services.global.ntt/en-us/insights/blog/agentic-ai-ntt-data-uses-the-power-of-nvidia-to-transform-telco-networks?utm_source=chatgpt.com "How agentic AI can transform telco networks - NTT DATA"
[11]: https://www.rcrwireless.com/20250129/featured/ntt-data-smart-ai-agent?utm_source=chatgpt.com "NTT Data launches smart AI agent to boost GenAI adoption"
[12]: https://cloud.google.com/blog/topics/telecommunications/the-autonomous-network-operations-framework-for-csps?utm_source=chatgpt.com "The autonomous Network Operations framework for CSPs"
[13]: https://www.arnnet.com.au/article/4008742/telstra-reimagines-the-telecom-network-product-platform.html?utm_source=chatgpt.com "Telstra reimagines the telecom network product platform"
[14]: https://www.verizon.com/about/news/verizon-open-ran-innovation?utm_source=chatgpt.com "Verizon infuses AI in the network, accelerates Open RAN ..."
[15]: https://www.rcrwireless.com/20250403/5g/verizon-on-ai?utm_source=chatgpt.com "Verizon on AI: 'Who better to be the hub and highway"
[16]: https://www.telecoms.com/partner-content/china-mobile-unveils-ai-network-strategy-at-mwc?utm_source=chatgpt.com "China Mobile unveils 'AI+NETWORK' strategy at MWC"
[17]: https://www.chinamobileltd.com/en/ir/reports/ar2024.pdf?utm_source=chatgpt.com "Stride into the AI+ New Era"
[18]: https://www.ericsson.com/en/ai/autonomous-networks?utm_source=chatgpt.com "Autonomous networks explained"
perplexity
Several leading telecom companies have adopted or piloted **agentic systems** in their operations, with documented use cases spanning autonomous network management, customer service, fraud detection, and sales optimization.[1][2][3][4][5]
## Notable Telcos Using Agentic Systems
- **AT&T** has implemented agentic AI for both customer-facing and internal operations, leveraging agents for service management, network maintenance, and experience optimization.[5]
- **NTT Docomo** deploys agentic AI for enhanced network management, such as autonomous fault prediction and resolution.[5]
- **SK Telecom** uses agentic AI in operational processes, automating network tasks and improving overall efficiency.[5]
- **Telefónica** has developed "Aura," an AI agent that acts as a centralized platform for real-time customer support, proactive issue resolution, and personalized recommendations.[4]
- **Ericsson** is integrating agentic AI into its OSS portfolio, enabling more autonomous network operations for operator clients.[6]
## How Telcos Use Agentic Systems
- **Network Operations:** Agents dynamically reroute traffic, preemptively address faults, and optimize energy use in real time, increasing network resilience and lowering operational costs.[2][1][4]
- **Customer Experience:** Autonomous agents resolve support queries, recommend service plans, and initiate proactive follow-ups—reducing need for human intervention and enhancing customer satisfaction.[1][4]
- **Fraud Detection:** Agentic systems monitor transactional and usage behaviors, identify new fraud patterns, and automate response actions, significantly reducing fraud losses.[7][4]
- **Sales & Service Monetization:** In B2B sales, agentic systems automate lead research, contact, offer generation, deal negotiation, and process optimization, allowing sales staff to focus on high-value tasks.[3]
## Further Reading and Case Material
- In-depth adoption cases, frameworks, and practical guidance are available from industry leaders like Deloitte and Infosys, providing more agentic AI blueprints and ethical considerations for telco modernization.[8][9][2]
- For additional use cases and trends, see Tredence's overview of agentic AI trends in telecom.[4]
**References:**
- [Sandtech: Agentic AI in Telecom](https://www.sandtech.com/insight/how-agentic-ai-in-telecom-is-powering-the-next-generation-of-networks-and-operations/)[1]
- [Deloitte: Agentic AI Blueprint for Telcos](https://www.deloitte.com/global/en/what-we-do/capabilities/agentic-ai-blueprint-for-telcos.html)[8]
- [Infosys: Boosting AI Efficiency](https://www.infosys.com/iki/perspectives/agentic-ai-boost-efficiency.html)[2]
- [McKinsey: Scaling the AI-native Telco](https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/scaling-the-ai-native-telco)[3]
- [Tredence: Trends in Agentic AI Telecom](https://www.tredence.com/blog/agentic-ai-trends-telecom)[4]
- [Forbes: AT&T, NTT, SKT agentic AI operations](https://www.forbes.com/sites/moorinsights/2025/02/24/transforming-telecom-operations-through-agentic-and-generative-ai/)[5]
[1](https://www.sandtech.com/insight/how-agentic-ai-in-telecom-is-powering-the-next-generation-of-networks-and-operations/)
[2](https://www.infosys.com/iki/perspectives/agentic-ai-boost-efficiency.html)
[3](https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/scaling-the-ai-native-telco)
[4](https://www.tredence.com/blog/agentic-ai-trends-telecom)
[5](https://www.forbes.com/sites/moorinsights/2025/02/24/transforming-telecom-operations-through-agentic-and-generative-ai/)
[6](https://the-mobile-network.com/2025/06/telco-operations-story-enters-its-agentic-ai-chapter/)
[7](https://www.linkedin.com/pulse/agentic-ai-use-cases-telecommunications-industry-binit-agrawal-bc8yc)
[8](https://www.deloitte.com/global/en/what-we-do/capabilities/agentic-ai-blueprint-for-telcos.html)
[9](https://www.gsma.com/solutions-and-impact/technologies/artificial-intelligence/wp-content/uploads/2025/06/Agentic-AI-for-Telco-Whitepaper-digital.pdf)
[10](https://www.avenga.com/magazine/agentic-ai-in-telecom/)
[11](https://www.cognizant.com/us/en/insights/insights-blog/how-telcos-can-win-with-agentic-ai)
[12](https://internationalfinance.com/magazine/industry-magazine/the-200-billion-potential-of-agentic-ai-in-telecoms/)
[13](https://www.snowflake.com/en/blog/agentic-ai-autonomous-networks-telecom/)
[14](https://www.xenonstack.com/blog/agentic-ai-telecom-industry)
[15](https://aws.amazon.com/blogs/industries/shaping-the-future-of-telco-operations-with-an-agentic-ai-collaboration-approach/)
[16](https://www.telecoms.com/ai/applying-agentic-ai-to-telecoms)
[17](https://www.telecoms.com/ai/agentic-ai-and-the-future-of-telecoms)
[18](https://inform.tmforum.org/features-and-opinion/telcos-need-to-consider-the-impact-of-agentic-ai-on-humans)
[19](https://www.rcrwireless.com/20250711/reader-forum/agentic-ai-for-telecom)
[20](https://www.techaheadcorp.com/blog/agentic-ai-digital-twins-in-telecom-industry/)
google ai overview
best bluetooth headphones
claude
Here are the best Bluetooth headphones across different categories and price ranges:
**Best overall wireless headphones:**
- **Sony WH-1000XM5**: Industry-leading ANC, 30-hour battery, excellent sound quality, lightweight design
- **Bose QuietComfort 45**: Superior comfort, reliable ANC, great for long wear and calls
- **Sennheiser Momentum 4**: 60-hour battery life, audiophile sound quality, premium materials
- **Apple AirPods Max**: Premium build, spatial audio, seamless Apple integration
**Best noise-cancelling:**
- **Sony WH-1000XM5**: Most advanced ANC technology, adaptive sound control
- **Bose QuietComfort 45**: Most comfortable ANC, excellent for travel
- **Apple AirPods Max**: Computational audio, premium ANC performance
- **Sennheiser Momentum 4**: Good ANC with superior sound quality
**Best value/mid-range:**
- **Sony WH-CH720N**: Solid ANC and features around $90
- **Audio-Technica ATH-M50xBT2**: Wireless version of studio favorite
- **Anker Soundcore Life Q30**: Great ANC for under $80
- **JBL Live 660NC**: Good sound with decent ANC, affordable
**Best budget wireless:**
- **Anker Soundcore Life Q20**: Basic ANC, long battery under $60
- **JBL Tune 760NC**: Decent ANC, colorful options under $100
- **Skullcandy Hesh ANC**: Good bass, affordable ANC option
- **Audio-Technica ATH-S220BT**: No ANC but solid wireless sound
**Best for specific uses:**
**Commuting/Travel:**
- Sony WH-1000XM5 (best ANC + portability)
- Bose QuietComfort 45 (most comfortable for long flights)
**Work/Calls:**
- Bose QuietComfort 45 (excellent microphone)
- Microsoft Surface Headphones 2 (designed for productivity)
**Music/Audiophiles:**
- Sennheiser Momentum 4 (best sound quality)
- Audio-Technica ATH-M50xBT2 (studio-quality sound)
**Apple ecosystem:**
- AirPods Max (seamless integration, spatial audio)
- Beats Studio3 (W1 chip, good integration)
**Gaming:**
- SteelSeries Arctis 7P (low latency, great for PS5/PC)
- Audio-Technica ATH-M50xBT2 (good sound separation)
**Key features to consider:**
**Battery life:**
- **Excellent (30+ hours)**: Sennheiser Momentum 4, Sony WH-1000XM5
- **Good (20-30 hours)**: Most premium models
- **Adequate (15-20 hours)**: Budget options
**Codec support:**
- **LDAC**: Sony models (highest quality)
- **aptX/aptX HD**: Better than standard Bluetooth
- **AAC**: Good for Apple devices
- **SBC**: Basic Bluetooth audio
**Comfort factors:**
- **Weight**: Lighter models for extended wear
- **Padding**: Memory foam ear cups and headband
- **Adjustability**: Proper fit prevents fatigue
**Special features:**
- **Multipoint connection**: Connect to two devices simultaneously
- **Quick charge**: Fast charging for emergency use
- **Transparency mode**: Hear surroundings when needed
- **App control**: EQ settings, ANC levels, updates
**What to look for:**
- **Foldable design**: Better portability
- **Replaceable parts**: Ear pads, cables for longevity
- **Voice assistant support**: Alexa, Google Assistant, Siri
- **Wired option**: Backup when battery dies
**Sound signatures:**
- **Balanced**: Sennheiser, Audio-Technica
- **Bass-heavy**: Sony (with EQ), JBL, Beats
- **Bright**: Some Bose models
- **Customizable**: Most with companion apps
**Brands to trust:**
- **Sony**: Best overall technology and features
- **Bose**: Comfort and ANC leaders
- **Sennheiser**: Audiophile sound quality
- **Audio-Technica**: Professional audio heritage
- **Apple**: Best Apple ecosystem integration
**What to avoid:**
- Very cheap Bluetooth headphones (poor connection, battery)
- Gaming headsets for music (usually overpriced for audio quality)
- Models without app support (limited customization)
- Headphones with excessive bass that can't be adjusted
**Connection considerations:**
- **Bluetooth 5.0+**: Better range and stability
- **Low latency**: Important for video watching
- **Range**: Most good headphones work 30+ feet from device
What's your primary use case - music, work calls, travel, or general daily use? And what's your budget range? This will help narrow down the perfect wireless headphones for your needs.
chatgpt
Here’s your polished guide to the **best Bluetooth over-ear headphones of 2025**, spotlighting expert favorites, budget picks, and standout features to help you choose confidently.
---
## Top Expert Picks
### **Best Overall**
**Sony WH-1000XM6**
Featured as the top choice by multiple industry authorities—including Rtings, What Hi-Fi, and TechRadar—for best-in-class noise cancelling, rich sound, long battery life, and sleek design.
([RTINGS.com][1], [TechRadar][2], [What Hi-Fi?][3])
### **Best Wireless Performance**
**Bose QuietComfort Ultra**
Forbes calls these the best wireless headphones, praised for immersive ANC and top-tier comfort.
([Forbes][4])
### **Premium Versatility & Build**
**Bowers & Wilkins PX7 S3**
Named the best over-ear headphones in Tom’s Guide’s 2025 awards for its balanced audio, high-quality build, and effective ANC.
([Tom's Guide][5])
### **Audiophile Comfort & Budget**
**Sennheiser Accentum Wireless**
SoundGuys highlights this mid-range option for its immersive sound, 50 hours battery, comfort, and value.
([SoundGuys][6])
---
## Trending Models & Community Favorites
* **Sony WH-1000XM4**: Still a great value—often discounted, praised for warm sound and excellent ANC.
([TechRadar][7])
* **Sennheiser Momentum 4 Wireless**: Reddit users call it "the best overall," applauding battery life, build, and comfort.
([Reddit][8])
---
## Quick Comparison Table
| **Your Priority** | **Top Headphones** |
| ------------------------------ | --------------------------------------------- |
| **Overall best performance** | Sony WH-1000XM6 |
| **Wireless ANC all-rounder** | Bose QuietComfort Ultra |
| **Audiophile & premium build** | Bowers & Wilkins PX7 S3 |
| **Best value mid-range** | Sennheiser Accentum Wireless, Sony WH-1000XM4 |
| **Comfort among community** | Sennheiser Momentum 4 Wireless |
---
## Featured Product Picks
### [Sony WH CH520 Wireless Headphones (Entry-level)]()
#### Ultra‑budget Bluetooth reliable over‑ear (fits under daily use)
*£34.99*
### [Anker Soundcore Q30 Budget ANC]()
#### Affordable ANC option under £50
*£42.99*
* **[Sony WH CH520 Wireless Headphones]()** – A reliable, ultra-budget over-ear Bluetooth option. Great for commuters or casual use who want Sony’s sound quality without breaking the bank.
* **[Anker Soundcore Q30]()** – Offers impressive Active Noise Cancelling and long battery life (\~40 h), all at an inexpensive price. Ideal for value-conscious users staying under £50.
---
## TL;DR – Best Picks by Need
* **Best overall**: *Sony WH-1000XM6*
* **Best wireless experience**: *Bose QuietComfort Ultra*
* **Premium build and audio**: *Bowers & Wilkins PX7 S3*
* **Best value mid-range**: *Sennheiser Accentum* or *Sony WH-1000XM4*
* **Everyday budget picks**: *Sony WH-CH520* or *Anker Soundcore Q30*
Let me know if you want a direct comparison, deals status, or gear tailored for travel, work, or gaming use.
* [Tom's Guide](https://www.tomsguide.com/best-picks/best-over-ear-headphones?utm_source=chatgpt.com)
* [TechRadar](https://www.techradar.com/best/the-best-wireless-headphones-in-australia-top-bluetooth-buds-and-cans-in-all-styles?utm_source=chatgpt.com)
[1]: https://www.rtings.com/headphones/reviews/best/headphones?utm_source=chatgpt.com "The 8 Best Headphones of 2025"
[2]: https://www.techradar.com/best/the-best-noise-cancelling-headphones-in-australia-for-year?utm_source=chatgpt.com "The best noise-cancelling headphones in Australia for 2025"
[3]: https://www.whathifi.com/best-buys/best-wireless-headphones?utm_source=chatgpt.com "Best wireless headphones 2025: reviewed and rated by ..."
[4]: https://www.forbes.com/sites/forbes-personal-shopper/article/best-wireless-headphone/?utm_source=chatgpt.com "Best Wireless Headphones 2025"
[5]: https://www.tomsguide.com/best-picks/best-over-ear-headphones?utm_source=chatgpt.com "Best over-ear headphones: Top picks tested by experts"
[6]: https://www.soundguys.com/best-wireless-headphones-2595/?utm_source=chatgpt.com "The best wireless headphones 2025: Tested by experts"
[7]: https://www.techradar.com/news/audio/portable-audio/best-wireless-headphones-1280344?utm_source=chatgpt.com "The best wireless headphones, chosen by our experts for ..."
[8]: https://www.reddit.com/r/HeadphoneAdvice/comments/1izwd75/what_are_the_best_wireless_headphones/?utm_source=chatgpt.com "What are the best wireless headphones?"
perplexity
google ai overview
best over ear headphones
claude
Here are the best over-ear headphones across different categories and price ranges:
**Best overall/premium:**
- **Sony WH-1000XM5**: Industry-leading ANC, 30-hour battery, excellent sound quality, comfortable for long wear
- **Bose QuietComfort 45**: Superior comfort, reliable ANC, great for travel and work calls
- **Sennheiser HD 660S2**: Audiophile-grade sound, open-back design for home listening
- **Apple AirPods Max**: Premium build, spatial audio, seamless Apple ecosystem integration
**Best wired audiophile headphones:**
- **Sennheiser HD 600**: Legendary reference standard, neutral sound signature
- **Audio-Technica ATH-M50x**: Studio monitor favorite, excellent value, durable
- **Beyerdynamic DT 770 Pro**: Professional monitoring, comfortable, great bass response
- **Grado SR325x**: Unique sound signature, hand-built in Brooklyn, rock/metal emphasis
**Best wireless (non-ANC):**
- **Sennheiser Momentum 4**: 60-hour battery life, audiophile sound quality
- **Audio-Technica ATH-M50xBT2**: Wireless version of studio favorite
- **Focal Bathys**: Premium French engineering, exceptional sound
- **Master & Dynamic MW75**: Luxury materials, great build quality
**Best noise-cancelling:**
- **Sony WH-1000XM5**: Most advanced ANC technology
- **Bose QuietComfort 45**: Most comfortable, reliable ANC
- **Apple AirPods Max**: Premium ANC with computational audio
- **Sennheiser Momentum 4**: Good ANC with superior sound quality
**Best budget options:**
- **Audio-Technica ATH-M40x**: Professional quality under $100
- **Sony WH-CH720N**: Decent ANC for the price (~$90)
- **Samson SR850**: Open-back, great soundstage under $40
- **Philips SHP9500**: Comfortable, balanced sound around $60
**Best for specific uses:**
**Gaming:**
- Audio-Technica ATH-AD700X (excellent positional audio)
- Beyerdynamic DT 990 Pro (great soundstage)
- SteelSeries Arctis 7P (if you prefer gaming-specific features)
**Studio/Professional:**
- Audio-Technica ATH-M50x
- Sony MDR-7506
- Beyerdynamic DT 770 Pro
**Travel/Commuting:**
- Sony WH-1000XM5 (best ANC + portability)
- Bose QuietComfort 45 (most comfortable)
**Home listening:**
- Sennheiser HD 600 (open-back reference)
- Beyerdynamic DT 990 Pro (fun, engaging sound)
**Key considerations:**
**Open-back vs. Closed-back:**
- **Open-back**: Better soundstage, more natural sound, no isolation
- **Closed-back**: Sound isolation, more bass, portable
**Impedance:**
- **Low (32Ω or less)**: Easy to drive from phones/laptops
- **High (250Ω+)**: May need headphone amplifier for best performance
**Comfort factors:**
- **Weight**: Lighter models for extended wear
- **Padding**: Memory foam ear cups and headband
- **Clamp force**: Not too tight or loose
**Build quality:**
- **Materials**: Metal construction lasts longer
- **Replaceable parts**: Cables, ear pads, headband padding
- **Brand reputation**: Sennheiser, Audio-Technica, Beyerdynamic known for durability
**Price ranges:**
- **Budget**: $50-150 (ATH-M40x, Samson SR850)
- **Mid-range**: $150-400 (HD 600, ATH-M50x, Sony WH-1000XM5)
- **High-end**: $400+ (AirPods Max, Focal, high-end Sennheiser)
**What to avoid:**
- Gaming headsets for music (usually overpriced for sound quality)
- Very cheap wireless headphones (poor battery, connectivity)
- Headphones without replaceable parts if you plan long-term use
What's your primary use case - music listening, work, gaming, or travel? And do you prefer wired or wireless? This will help narrow down the perfect recommendation for your needs.
chatgpt
Here’s a refined roundup of the **best over-ear headphones of 2025**, blending expert insights with real-world performance and curated shopping options:
---
## Expert Picks: Top Over-Ear Headphones
### **Best Overall**
* **Sony WH-1000XM6**
Praised by Rtings as the top over-ear headphones thanks to exceptional active noise cancellation (ANC), outstanding sound quality, up to 32 hours of battery, LDAC/LC3 support, multipoint Bluetooth, and intuitive touch controls.([RTINGS.com][1])
### **Best Noise Cancelling**
* **Sony WH-1000XM6** again leads in ANC performance, according to What Hi-Fi.([What Hi-Fi?][2])
* **Bowers & Wilkins PX7 S3** earned the "Best Headphones" title in the Tom’s Guide Awards 2025 for its sleek design and detailed sound.([Tom's Guide][3])
### **Best Wireless**
* **Bose QuietComfort Ultra** tops Forbes' list after testing 24 pairs for its beautiful design and balanced performance.([Forbes][4])
### **Best Budget Option**
* **1More Sonoflow Pro HQ51** offers stellar value under \$100: solid ANC, 65–100 hours battery life, LDAC support, and robust sound.([TechRadar][5])
* **JLab JBuds Lux ANC** is another excellent pick—around \$80, long battery, decent ANC, and solid comfort.([SoundGuys][6])
### **Best Audio & Build (Audiophile)**
* The **Bowers & Wilkins PX7 S3**, beyond its sound quality, is recognized for strong build and comfort by Tom’s Guide.([Tom's Guide][3])
### **Most Comfortable**
* Crutchfield highlights:
* **Meze 99 Classics** as overall most comfortable
* **Sony WH-1000XM4** for work environments
* **Bose QuietComfort variants** for travel comfort([Crutchfield][7])
---
## Quick Comparison Table
| Your Priority | Recommended Headphones |
| -------------------------------- | ------------------------------------------- |
| **Overall performance** | Sony WH-1000XM6 |
| **ANC excellence** | Sony WH-1000XM6, Bowers & Wilkins PX7 S3 |
| **Balanced wireless experience** | Bose QuietComfort Ultra |
| **Best value under \$100** | 1More Sonoflow Pro HQ51, JLab JBuds Lux ANC |
| **Sophisticated build & sound** | Bowers & Wilkins PX7 S3 |
| **Comfort for extended wear** | Meze 99 Classics, Sony WH-1000XM4, Bose QC |
---
### [JBL Tune 770NC Wireless Noise-Cancelling Over-Ear Headphones](https://audio46.com/products/jbl-tune-770nc-wireless-noise-cancelling-over-ear-headphones?variant=46810849214697&_gsid=UHYq57eH6ptk&utm_source=chatgpt.com)
#### Long battery & adaptive ANC (\~70 h)
*\$99.95*
### [JLab Studio Pro ANC Over-Ear Wireless Headphones](https://www.jlab.com/products/studio-pro-anc-over-ear-wireless-headphones-black?variant=40342910304328&_gsid=UHYq57eH6ptk&utm_source=chatgpt.com)
#### Affordable ANC everyday use (\~\$100)
*\$99.99*
### Featured Products:
* **[JBL Tune 770NC Wireless Noise-Cancelling Over-Ear Headphones](https://audio46.com/products/jbl-tune-770nc-wireless-noise-cancelling-over-ear-headphones?variant=46810849214697&_gsid=UHYq57eH6ptk&utm_source=chatgpt.com)** – Offers extended battery life (\~70 h), adaptive noise cancelling, and lightweight foldable design—great value for everyday music or travel.
* **[JLab Studio Pro ANC Over-Ear Wireless Headphones](https://www.jlab.com/products/studio-pro-anc-over-ear-wireless-headphones-black?variant=40342910304328&_gsid=UHYq57eH6ptk&utm_source=chatgpt.com)** – Affordable ANC option (\~\$100) with 45+ hours of playtime, multiple noise-control modes, and plush comfort.
---
## TL;DR – Best Over-Ear Headphones 2025
* **Ultimate pick**: *Sony WH-1000XM6* — unmatched ANC and feature set.
* **Top-tier comfort & build**: *Bowers & Wilkins PX7 S3*.
* **Best wireless balance**: *Bose QuietComfort Ultra*.
* **Great under \$100**: *1More Sonoflow Pro HQ51*, *JLab JBuds Lux ANC*.
* **Comfort champions for long sessions**: *Meze 99 Classics*, *Sony WH-1000XM4*, *Bose QC series*.
Let me know if you want help comparing sound profiles, connecting features, or real-time deals!
* [Tom's Guide](https://www.tomsguide.com/audio/toms-guide-awards-2025?utm_source=chatgpt.com)
* [esquire.com](https://www.esquire.com/lifestyle/tech/g65401834/best-bluetooth-wireless-headphones/?utm_source=chatgpt.com)
[1]: https://www.rtings.com/headphones/reviews/best/headphones?utm_source=chatgpt.com "The 8 Best Headphones of 2025"
[2]: https://www.whathifi.com/best-buys/headphones/best-noise-cancelling-headphones?utm_source=chatgpt.com "Best noise-cancelling headphones 2025 – tested by our in- ..."
[3]: https://www.tomsguide.com/audio/toms-guide-awards-2025?utm_source=chatgpt.com "Tom's Guide Awards 2025: Our favorite headphones, earbuds, Bluetooth speakers and more"
[4]: https://www.forbes.com/sites/forbes-personal-shopper/article/best-wireless-headphone/?utm_source=chatgpt.com "Best Wireless Headphones 2025"
[5]: https://www.techradar.com/news/audio/portable-audio/best-over-ear-headphones-1280342?utm_source=chatgpt.com "The best over-ear headphones for all budgets, tested by ..."
[6]: https://www.soundguys.com/best-headphones-2559/?utm_source=chatgpt.com "The best headphones for every need and budget in 2025"
[7]: https://www.crutchfield.com/learn/top-5-most-comfortable-headphones.html?utm_source=chatgpt.com "Top 5 most comfortable over-ear headphones for 2025"
perplexity
google ai overview
enterprise ai
claude
chatgpt
**Enterprise AI** is the use of **artificial intelligence at scale within large organizations** to improve efficiency, decision-making, and customer experiences.
---
### 🔹 Core Capabilities
* **Automation** → Streamlines workflows (e.g., finance, HR, supply chain).
* **Predictive analytics** → Forecasts demand, sales, risks, and trends.
* **Personalization** → Tailors marketing, product recommendations, and CX.
* **Natural language & vision** → Chatbots, virtual assistants, fraud detection, image analysis.
* **Decision intelligence** → AI insights to guide executives and managers.
([gartner.com](https://www.gartner.com/en/articles/enterprise-ai-explained?utm_source=chatgpt.com), [forbes.com](https://www.forbes.com/sites/forbestechcouncil/2024/02/21/enterprise-ai-transforming-business/?utm_source=chatgpt.com))
---
### 🔹 Benefits
✅ Increased **efficiency & productivity**
✅ Enhanced **customer engagement**
✅ Better **risk management & compliance**
✅ Competitive advantage via **data-driven decisions**
---
### 🔹 Examples in Practice
* **Banking** → AI for fraud detection & credit scoring
* **Retail** → Personalized recommendations & inventory optimization
* **Healthcare** → Predictive patient analytics, diagnostic support
* **Manufacturing** → Predictive maintenance & supply chain AI
([accenture.com](https://www.accenture.com/us-en/insights/artificial-intelligence/enterprise-ai?utm_source=chatgpt.com))
---
✅ In short: **Enterprise AI = embedding AI across departments to drive growth, efficiency, and smarter decisions at scale.**
Would you like me to also list the **top enterprise AI platforms** (e.g., IBM Watson, Azure AI, Google Vertex, DataRobot)?
perplexity
Enterprise AI refers to advanced artificial intelligence solutions integrated into large organizations to optimize critical business functions such as procurement, contract negotiation, and supply chain management, often using autonomous negotiation systems, intelligent analytics, and multi-agent platforms.[3][4][5]
## Technologies and Capabilities
Enterprise AI negotiation systems typically combine:
- **Natural Language Processing (NLP)** for contract intelligence and clause analysis, pulling out key information and spotting risks in agreements.[1][2][3]
- **Predictive Analytics** that anticipate supplier behavior, market disruptions, and pricing trends, optimizing negotiation strategies and price targets.[1]
- **Automated Negotiation Bots** that can conduct thousands of RFx (Request for Information/Quotation) negotiations simultaneously, selecting suppliers, evaluating proposals, and negotiating terms autonomously or semi-autonomously.[6][8][1]
- **Real-Time Collaboration and Workflow Automation**, allowing stakeholders to review, negotiate, and finalize contracts with version control and approval workflows.[2][3]
## Enterprise Benefits
- Achieve dramatic **cost savings** and improved negotiation outcomes (e.g., 40% supplier cost reductions in case studies).[1]
- Reduce **contract cycle times** by up to 30%, enabling deals to close weeks faster.[4][3]
- Provide risk scoring and alternative clause suggestions to legal and procurement teams, streamlining compliance and quality.[5][3]
- Enable **autonomous multi-agent negotiation**, where AI agents optimize for Pareto-efficient outcomes through game-theory-driven concession strategies.[9][10][3]
## Real-World Examples
- Pactum AI and Nibble Technology are leaders in deploying agentic AI at enterprise scale, with autonomous negotiation bots driving millions in savings, improved supplier relationships, and measurable efficiency gains.[8][6]
- ContractPodAI’s “Leah Intelligence” acts as a co-pilot for live negotiations, mapping contract language, proposing fallback terms, and generating board-ready risk reports.[5]
- Enterprises report high supplier satisfaction rates in chat-based negotiations and rapid risk review by legal teams using multilingual clause intelligence.[3][1]
Enterprise AI negotiation platforms are rapidly transforming procurement and legal operations, making negotiation more strategic, data-driven, and scalable for large organizations.[4][6][3]
[1](https://www.emoldino.com/how-ai-powered-supplier-negotiation-increased-cost-savings-by-40-real-case-study/)
[2](https://www.hyperstart.com/blog/ai-contract-negotiations/)
[3](https://contractpodai.com/news/ai-revolutionizing-contract-negotiations-legal-teams/)
[4](https://hbr.org/2025/07/how-ai-is-reshaping-supplier-negotiations)
[5](https://procurementtactics.com/negotiation-ai-tools/)
[6](https://pactum.com)
[7](https://knowledge.insead.edu/strategy/power-ai-shape-negotiations)
[8](https://www.nibbletechnology.com)
[9](https://www.getmonetizely.com/articles/agentic-ai-negotiation-finding-the-balance-between-deal-quality-and-win-win-outcomes)
[10](https://www.klover.ai/the-ai-handshake-building-trust-for-negotiation-and-escalation-in-your-multi-agent-enterprise/)
google ai overview
agentic ai
claude
chatgpt
Agentic AI refers to artificial intelligence systems that demonstrate autonomy, proactive decision-making, and goal-driven behaviors—often acting as negotiation agents or advisors to enhance human-led negotiations. These systems use techniques from social sciences, economics, and game theory to emulate human negotiation practices, optimize strategies, and offer data-driven suggestions throughout the deal cycle.[3][4][6][7]
## Capabilities of Agentic AI in Negotiation
Agentic AI tools can:
- Analyze contracts and highlight risky clauses for negotiators.[2][6]
- Suggest optimized fallback language and simulate “what-if” scenarios for strategic planning.[1][6]
- Personalize communication styles based on counterpart analysis, fostering trust and rapport.[6]
- Coach negotiators with tailored feedback, helping them improve skills and strategic approaches.[7][8]
- Automate or semi-automate certain negotiation stages, accelerating deal cycles and enforcing best practices.[4][6]
## Applications and Benefits
- Companies use agentic AI platforms (e.g., ContractPodAI, Statworx, Icertis NegotiateAI) to reduce negotiation cycle times, maintain consistent policy adherence, and achieve significant cost savings.[1][4][6]
- AI agents can act as backstage advisors, real-time trainers, and even mediators, providing unbiased insights and ensuring transparent, fair negotiation practices.[3][7]
- Advanced models help optimize offers and concessions to maximize value capture while building sustainable relationships with partners.[5][6]
## Human Oversight and Ethical Considerations
While agentic AI multiplies negotiation efficiency and effectiveness, human negotiators retain final decision-making authority and oversight to ensure ethical standards and trust. This partnership approach leverages machine precision and unbiased analytics while preserving nuanced human judgment and relationship-building skills.[8][5][6][3]
Agentic AI is rapidly transforming negotiation with virtual coaches, autonomous agents, and assistive platforms—making the process faster, more data-driven, and highly effective for both individuals and organizations.[6][7][3]
[1](https://www.icertis.com/products/ai-applications/negotiateai/)
[2](https://oneflow.com/uk/blog/ai-for-contract-negotiation/)
[3](https://knowledge.insead.edu/strategy/power-ai-shape-negotiations)
[4](https://www.statworx.com/en/generative-ai-solutions/ai-negotiation-agent)
[5](https://www.forbes.com/sites/rogerdooley/2024/01/04/ai-in-negotiations-a-game-changer-for-dealmakers/)
[6](https://procurementtactics.com/negotiation-ai-tools/)
[7](https://www.pon.harvard.edu/daily/negotiation-skills-daily/from-agent-to-advisor-how-ai-is-transforming-negotiation/)
[8](https://executive.mit.edu/hone-your-negotiation-skills-like-never-MCQIPJXZN5TREK7E3LKI3PC636NQ.html)
[9](https://emitrr.com/blog/ai-in-consulting/)
[10](https://www.linkedin.com/pulse/how-ai-transforming-management-consulting-paving-way-toward-simon-1hcvf)
perplexity
Agentic AI refers to artificial intelligence systems that demonstrate autonomy, proactive decision-making, and goal-driven behaviors—often acting as negotiation agents or advisors to enhance human-led negotiations. These systems use techniques from social sciences, economics, and game theory to emulate human negotiation practices, optimize strategies, and offer data-driven suggestions throughout the deal cycle.[3][4][6][7]
## Capabilities of Agentic AI in Negotiation
Agentic AI tools can:
- Analyze contracts and highlight risky clauses for negotiators.[2][6]
- Suggest optimized fallback language and simulate “what-if” scenarios for strategic planning.[1][6]
- Personalize communication styles based on counterpart analysis, fostering trust and rapport.[6]
- Coach negotiators with tailored feedback, helping them improve skills and strategic approaches.[7][8]
- Automate or semi-automate certain negotiation stages, accelerating deal cycles and enforcing best practices.[4][6]
## Applications and Benefits
- Companies use agentic AI platforms (e.g., ContractPodAI, Statworx, Icertis NegotiateAI) to reduce negotiation cycle times, maintain consistent policy adherence, and achieve significant cost savings.[1][4][6]
- AI agents can act as backstage advisors, real-time trainers, and even mediators, providing unbiased insights and ensuring transparent, fair negotiation practices.[3][7]
- Advanced models help optimize offers and concessions to maximize value capture while building sustainable relationships with partners.[5][6]
## Human Oversight and Ethical Considerations
While agentic AI multiplies negotiation efficiency and effectiveness, human negotiators retain final decision-making authority and oversight to ensure ethical standards and trust. This partnership approach leverages machine precision and unbiased analytics while preserving nuanced human judgment and relationship-building skills.[8][5][6][3]
Agentic AI is rapidly transforming negotiation with virtual coaches, autonomous agents, and assistive platforms—making the process faster, more data-driven, and highly effective for both individuals and organizations.[6][7][3]
[1](https://www.icertis.com/products/ai-applications/negotiateai/)
[2](https://oneflow.com/uk/blog/ai-for-contract-negotiation/)
[3](https://knowledge.insead.edu/strategy/power-ai-shape-negotiations)
[4](https://www.statworx.com/en/generative-ai-solutions/ai-negotiation-agent)
[5](https://www.forbes.com/sites/rogerdooley/2024/01/04/ai-in-negotiations-a-game-changer-for-dealmakers/)
[6](https://procurementtactics.com/negotiation-ai-tools/)
[7](https://www.pon.harvard.edu/daily/negotiation-skills-daily/from-agent-to-advisor-how-ai-is-transforming-negotiation/)
[8](https://executive.mit.edu/hone-your-negotiation-skills-like-never-MCQIPJXZN5TREK7E3LKI3PC636NQ.html)
[9](https://emitrr.com/blog/ai-in-consulting/)
[10](https://www.linkedin.com/pulse/how-ai-transforming-management-consulting-paving-way-toward-simon-1hcvf)
google ai overview
How to improve corporate negotiation skills?
claude
chatgpt
### 🔹 1. Build Strong Foundations
* Train employees on **BATNA** (Best Alternative to a Negotiated Agreement).
* Teach **principled negotiation**: focus on interests, not positions.
([pon.harvard.edu](https://www.pon.harvard.edu/daily/negotiation-skills-daily/principled-negotiation-four-principles/?utm_source=chatgpt.com))
---
### 🔹 2. Invest in Training & Coaching
* Enroll teams in **professional workshops** (e.g. Gap Partnership, Scotwork, Black Swan).
* Use **role-play simulations** for real-world practice.
([scotwork.com](https://www.scotwork.com/negotiation-skills/what-is-negotiation/?utm_source=chatgpt.com))
---
### 🔹 3. Develop Soft Skills
* Improve **active listening**, empathy, and questioning.
* Encourage awareness of **non-verbal cues** and cultural differences.
([hbr.org](https://hbr.org/2016/07/6-habits-of-highly-successful-negotiators?utm_source=chatgpt.com))
---
### 🔹 4. Use Data & Preparation
* Benchmark deals with **objective criteria** (market data, industry standards).
* Provide negotiation playbooks with **templates & checklists**.
([forbes.com](https://www.forbes.com/sites/forbescoachescouncil/2021/11/30/13-negotiation-strategies-for-successful-business-deals/?utm_source=chatgpt.com))
---
### 🔹 5. Create a Negotiation Culture
* Celebrate long-term **value creation**, not just quick wins.
* Encourage **post-mortems** after key negotiations to share lessons.
([mindtools.com](https://www.mindtools.com/akpup4i/negotiation-skills?utm_source=chatgpt.com))
---
✅ In short: **Train regularly, role-play deals, master soft skills, use data, and make negotiation a core business capability.**
perplexity
To improve corporate negotiation skills, one should focus on several core areas such as tracking and reflecting on past negotiations, learning how to create value for all parties, developing emotional intelligence, building confidence, and pursuing continuous learning opportunities. Key tactics include setting clear goals, understanding both your and the other party’s motivations, managing emotions effectively, practicing active listening, and being prepared to adapt your negotiation strategy as needed.
Key Strategies to Improve Corporate Negotiation Skills
Track and Reflect on Negotiations: Keep a journal of negotiation experiences to analyze what worked and what didn’t. Use these insights to refine future strategies and better understand your strengths and weaknesses.online.hbs
Create Value: Build trust, find uncommon ground in interests, and be ready to improvise to turn stalemates into mutually beneficial agreements.scotwork+1
Develop Emotional Intelligence: Manage emotions such as stress and anxiety through self-awareness, self-regulation, and empathy, which are critical for maintaining control and influencing outcomes positively.primeast+1
Set Clear Goals: Define what you want to achieve in negotiations, including acceptable compromises, to maintain focus and improve decision-making.indeed+1
Build Confidence: Project assertiveness without rudeness and pay attention to body language and tone to improve your perceived strength in negotiations.online.hbs+1
Practice and Learn Continuously: Role-playing, real negotiation practice, and professional courses enhance intuition and tactical skill application. Learning from mistakes without fear is vital to improving.coursera+2
Establish Rapport and Trust: Initiating negotiations with small talk or introductory communications can foster better collaboration and trust, leading to higher chances of successful outcomes.pon.harvard+1
Additional Tips
Never rush negotiations; allow time for experimentation and learning through practice.indeed
Avoid making the first offer when possible to gain a tactical advantage.primeast
Negotiate the process and ground rules before substantive discussions to clarify expectations.pon.harvard
These combined approaches and habits build a more effective, adaptable, and confident negotiator in the corporate environment.scotwork+5
Sources:
https://online.hbs.edu/blog/post/how-to-improve-negotiation-skills
https://primeast.com/insights/7-leadership-negotiation-skills-to-make-the-breakthrough/
https://uk.indeed.com/career-advice/career-development/negotiation-skills
https://www.coursera.org/gb/articles/negotiation-skills
https://www.perplexity.ai/
https://www.perplexity.ai/academic
https://www.perplexity.ai/discover
https://www.perplexity.ai/finance
https://www.perplexity.ai/library
https://www.perplexity.ai/search/how-to-improve-corporate-negot-6XwWSXv8SGOovSd.eGAWuQ
https://www.perplexity.ai/spaces/templates/
https://www.perplexity.ai/travel
https://www.pon.harvard.edu/daily/negotiation-skills-daily/top-10-negotiation-skills/
https://www.scotwork.co.uk/thought-leadership/how-to-improve-negotiation-skills/
google ai overview
Effective negotiation techniques for companies
claude
chatgpt
### 🔹 Core Techniques
1. **Preparation & BATNA**
* Define your *Best Alternative to a Negotiated Agreement* before talks.
* Research counterpart’s needs, constraints, and motivations.
([hbr.org](https://hbr.org/2016/04/15-rules-for-negotiating-a-job-offer?utm_source=chatgpt.com))
2. **Principled Negotiation**
* Separate people from problems.
* Focus on interests, not rigid positions.
([pon.harvard.edu](https://www.pon.harvard.edu/daily/negotiation-skills-daily/principled-negotiation-four-principles/?utm_source=chatgpt.com))
3. **Anchoring & Framing**
* Set the tone with a strong, well-justified first offer.
* Frame outcomes to emphasize mutual gains.
([forbes.com](https://www.forbes.com/sites/forbescoachescouncil/2021/11/30/13-negotiation-strategies-for-successful-business-deals/?utm_source=chatgpt.com))
4. **Build Relationships**
* Establish trust and credibility early.
* Use active listening and empathy to uncover hidden priorities.
([mindtools.com](https://www.mindtools.com/akpup4i/negotiation-skills?utm_source=chatgpt.com))
5. **Trade, Don’t Concede**
* Link concessions to reciprocal gains (“if we do X, can you do Y?”).
* Always package offers, don’t give single-issue concessions.
([scotwork.com](https://www.scotwork.com/negotiation-skills/what-is-negotiation/?utm_source=chatgpt.com))
6. **Use Objective Criteria**
* Benchmark deals against market data, legal standards, or industry best practices.
* Reduces bias and makes agreements more sustainable.
([pon.harvard.edu](https://www.pon.harvard.edu/daily/business-negotiations/negotiation-skills-principled-negotiation/?utm_source=chatgpt.com))
7. **Plan for Long-Term Value**
* Negotiate for partnerships, not one-off wins.
* Build flexibility for future growth, renewals, or upselling.
([entrepreneur.com](https://www.entrepreneur.com/growing-a-business/10-tips-for-successful-business-negotiation/234254?utm_source=chatgpt.com))
---
✅ In short: **Prepare well, focus on interests, use data, trade strategically, and aim for lasting value.**
Would you like me to turn this into a **checklist/handout for client workshops** (e.g. for negotiation training sessions)?
perplexity
Companies can use several effective negotiation techniques to achieve successful outcomes, build strong relationships, and create value in business dealings. The most effective strategies balance careful preparation, relationship-building, strategic concessions, and adaptability.online.hbs+4
Preparation and Research
Preparation is crucial before entering any negotiation; understand company goals, minimum and ideal outcomes, and do thorough research on the other party's interests, history, and style.maven+1
Having a clear definition of BATNA (Best Alternative to a Negotiated Agreement) helps set boundaries and informs decision-making during talks.pon.harvard+1
Building Rapport and Trust
Establishing a positive, collaborative relationship sets the stage for effective negotiation and encourages openness from all parties.indeed+1
Sharing relevant information and motivations appropriately can foster trust and encourage reciprocal sharing.startuploans+1
Focus on Interests, Not Positions
Successful negotiators prioritize underlying interests over fixed positions, allowing for creative problem-solving and win-win solutions.maven+1
Presenting multiple equivalent offers simultaneously (MESOs) can uncover shared interests and prompt productive collaboration.pon.harvard
Strategic Concessions and Anchoring
Make concessions strategically; only give ground when it helps achieve main business objectives, and always try to get something in return.vistage+1
Making the first offer allows companies to anchor the negotiation, influencing subsequent counteroffers and outcomes.online.hbs+1
Communication and Closing
Be clear and articulate about terms, expectations, and consequences; effective communication builds credibility and demonstrates value.vistage
Always end discussions genuinely and follow up with a written summary to ensure mutual understanding and agreement.startuploans+1
Adaptability and Knowing When to Walk Away
Remain flexible, reevaluate positions as talks progress, and be willing to walk away if the deal does not meet business needs or values.maven+1
Managing emotions and staying positive ensures negotiations stay constructive even under pressure.waldenu+1
Key Techniques (Summary)
Prepare and research extensively for each negotiation.startuploans+1
Build rapport and show openness to foster good relationships.indeed+1
Focus on interests, not rigid positions.pon.harvard+1
Make strategic concessions and use anchoring.online.hbs+1
Communicate clearly and document agreements.vistage+1
Stay adaptable, control emotions, and know when to walk away.waldenu+2
Sources:
https://maven.com/articles/effective-negotiation-principles
https://online.hbs.edu/blog/post/negotiating-in-business
https://uk.indeed.com/career-advice/career-development/negotiation-strategies
https://www.perplexity.ai/
https://www.perplexity.ai/academic
https://www.perplexity.ai/discover
https://www.perplexity.ai/finance
https://www.perplexity.ai/library
https://www.perplexity.ai/search/effective-negotiation-techniqu-nQOFaeltTkyGgKD42MIx5Q
https://www.perplexity.ai/spaces/templates/
https://www.perplexity.ai/travel
https://www.pon.harvard.edu/daily/negotiation-skills-daily/top-10-negotiation-skills/
https://www.startuploans.co.uk/support-and-guidance/business-guidance/starting-up/successful-negotiation-tactics
https://www.vistage.com/research-center/business-growth-strategy/six-successful-strategies-for-negotiation/
https://www.waldenu.edu/programs/communication/resource/ten-dos-and-donts-of-business-negotiating
google ai overview
ai companies in australia
claude
chatgpt
perplexity
Australia’s AI sector is thriving, with leading companies covering enterprise, research, healthcare, and generative AI solutions. Key cities such as Sydney and Melbourne serve as major AI hubs, and both global tech multinationals and home-grown startups are prominent in this ecosystem.[1][3][4][5]
## Notable AI Companies in Australia
- **Leonardo.ai**: Provides generative AI for visual content, powering image and video creation for marketing, design, and entertainment, and now owned by Canva.[3][4]
- **Harrison.ai**: A Sydney-based healthcare AI leader specializing in diagnostics and medical imaging. Its Annalise.ai platform helps radiologists and pathologists across five continents.[4][5][3]
- **Relevance AI**: Enables no-code creation of personal AI assistants for workflow optimization, data handling, and outreach.[4]
- **CSIRO’s Data61**: National research leader in AI-driven science covering cybersecurity, robotics, and data privacy.[1]
- **Flamingo AI**: Delivers explainable AI solutions tailored to financial services and insurance, focusing on transparency and ethical AI.[1]
- **Airwallex**: Globally recognized fintech with roots in Australia; uses AI for payments, FX, and transaction automation.[4]
- **Kodora**: Consulting firm specializing in advanced language models, RAG systems, and generative AI, with services for enterprises and government.[5]
- **Hashlogics**: Delivers custom AI software and IT solutions for startups to enterprise, including CRM and e-learning AI integration.[5]
## Leading Multinational Providers in Australia
- **HCLTech, Wipro, Tata Consultancy Services (TCS), Infosys, Cognizant, Deloitte**: These global firms deliver AI, automation, analytics, and consulting services across healthcare, banking, manufacturing, and the public sector.[1]
## Industry Coverage
Australian AI companies are active in:
- **Healthcare diagnostics and workflow automation**
- **Financial operations and security**
- **Generative AI for design, marketing, and media**
- **Enterprise automation and process optimization**
- **Custom AI software for startups and large organizations**[3][5][4][1]
Australia’s ecosystem combines home-grown innovation and global expertise, making it one of the most dynamic AI landscapes in the Asia-Pacific region.Australia’s artificial intelligence landscape features multinational providers and startup innovators leading the market in sectors such as healthcare, finance, visual creativity, and enterprise automation.[3][5][4][1]
## Major Australian AI Companies
- **Leonardo.ai**: A world leader in generative AI for image and video creation, now owned by Canva, serving creative professionals with scalable, copyright-safe tools.[3][4]
- **Harrison.ai**: Based in Sydney, focuses on healthcare diagnostics—its Annalise.ai platform is used globally for rapid and accurate medical image analysis.[5][4][3]
- **Relevance AI**: Offers no-code AI assistant creation for workflow and data automation.[4]
- **CSIRO’s Data61**: The government-backed R&D hub for advanced AI in cybersecurity, robotics, and data science.[1]
- **Flamingo AI**: Delivers explainable AI and ethical automation for financial and insurance industries.[5][1]
- **Airwallex**: A fintech unicorn founded in Australia, using AI for global payments and finance operations.[4]
- **Hashlogics**: Provides custom AI software development, covering CRM, e-learning, and enterprise systems.[5]
- **Kodora**: Specializes in large language models and retrieval-augmented generation solutions for big enterprises.[5]
## Key Global Firms Operating in Australia
- **HCLTech, Wipro, TCS, Infosys, Cognizant, Deloitte**: International firms highly active in Australia, delivering industry-wide AI transformation services, platform integration, analytics, and automation.[1]
## Sectors Served
Australian AI companies are prominent in:
- **Healthcare**
- **Financial services**
- **Visual arts & media**
- **Enterprise automation**
- **Public sector innovation**
- **Research and analytics**[3][1][5]
Collectively, these companies drive AI innovation across Australia, combining homegrown talent, academic research, and global expertise for transformative solutions.[3][4][1][5]
[1](https://www.linkedin.com/pulse/top-8-artificial-intelligence-ai-companies-australia-watch-collier-3yftc)
[2](https://shizune.co/investors/artificial-intelligence-investors-australia)
[3](https://techround.co.uk/startups/top-ai-startups-in-australia-2025/)
[4](https://builtin.com/articles/ai-companies-australia)
[5](https://gem-corp.tech/tech-blogs/top-ai-companies-in-australia/)
[6](https://www.forbes.com/lists/ai50/)
[7](https://www.nasdaq.com/articles/asx-ai-stocks-5-biggest-companies-2025)
[8](https://www.rightfirms.co/directory/generative-ai/country/top-ai-development-companies-australia)
google ai overview
Australia is home to numerous AI companies specializing in fields from healthcare (like Harrison.ai and Presagen) to data annotation (Appen) and innovative tech solutions (such as Canva and BrainChip Holdings). Other notable companies include those focusing on customer experience (Birdeye, Daisee), workforce analytics (Faethm AI), and AI-powered design tools (Canva).
Companies by Specialization
Healthcare:
Harrison.ai: Develops AI for clinical diagnosis and imaging.
Presagen: Focuses on AI and human expertise for healthcare solutions, particularly in women's health.
Annalise.ai: Specializes in native AI solutions for healthcare.
Data & AI Infrastructure:
Appen: Provides human-annotated training data for AI models, a crucial need for machine learning and natural language processing.
BrainChip Holdings: Develops edge AI neuromorphic processors, used in IoT and security applications.
Software & Platforms:
Canva: The design powerhouse leverages AI to enhance its graphic design platform.
Birdeye: Offers a GenAI-powered platform for customer experience and reputation management.
Faethm AI: Provides AI solutions for workforce analytics to help businesses plan for the future of work.
Customer Engagement:
Daisee: Uses AI to analyze customer conversations from voice and chat to extract insights.
PredictiveHire: Revolutionizes recruitment with AI-powered conversational interview tools.
Finance & Other sectors:
Sargon: An AI-driven FinTech company providing regulatory and fund administration services.
Red Marker: Uses AI for compliance monitoring in financial services.
who provides the best ai services in it consulting?
claude
I'll search for current information about the leading AI consulting services providers to give you the most up-to-date perspective.Let me search for more specific information about AI consulting performance and client satisfaction.Based on current market data and performance metrics, here are the leading providers of AI consulting services:
## Top Tier AI Consulting Leaders
**Accenture** currently leads in AI consulting revenue and scale:
- Accenture leads in AI consulting, securing $1 billion in AI bookings in Q4 2024
- Accenture booked $3.6 billion in generative AI consulting
- Accenture is ranked among the leading global companies in AI consulting as it provides a plethora of services in both AI and data analytics around the globe. Being present in over 120 countries in the world, it grasps the peculiarities of various industries better than anyone
**McKinsey (QuantumBlack)** is a strategic AI consulting powerhouse:
- QuantumBlack, AI by McKinsey unlocks the power of artificial intelligence to help organizations blend AI and cutting-edge solutions with strategic thinking and domain expertise
- McKinsey expects 40% of its business to be AI-related in the near future
- McKinsey utilizes AI for advanced analytics, AI-driven decision-making tools, and AI-powered product development
**IBM Consulting** brings deep technical expertise:
- IBM Consulting™ is recognized as a top AI consulting firm due to its long-standing dominance in the innovation market
- IBM secured a $6 billion AI book of business since launching watsonx in 2023
## Key Market Trends
The AI consulting market has experienced explosive growth: In just a short time, big consulting firms like Boston Consulting Group (BCG), McKinsey, IBM, and Accenture have racked up $100s of millions selling AI services
## Choosing the Right Provider
The "best" AI consulting service depends on your specific needs:
- **For large-scale transformation**: Accenture's global reach and proven track record
- **For strategic AI implementation**: McKinsey's QuantumBlack combines strategy with technical depth
- **For technical AI infrastructure**: IBM's deep technology expertise and watsonx platform
- **For industry-specific solutions**: All three have strong domain expertise, but Accenture's global presence gives it broad industry coverage
The Big Four (Deloitte, PwC, EY, KPMG) are also heavily investing in AI capabilities, with Deloitte dominates in consulting among the Big Four firms.
When selecting an AI consulting partner, consider factors like your industry, project scale, technical complexity, geographic requirements, and whether you need strategic guidance versus implementation support.
chatgpt
perplexity
The top providers of AI services in IT consulting as of 2025 include global leaders like **Boston Consulting Group (BCG X)**, **Deloitte**, **Accenture**, **IBM Consulting**, and **McKinsey & Company (QuantumBlack)**, among others. These firms stand out due to their blend of technical depth, industry experience, and ability to deliver transformative AI solutions at scale.[1][2][3]
## Leading AI Consulting Firms
- **Boston Consulting Group (BCG X)**: Renowned for advanced AI strategy, implementation, and analytics, helping clients achieve business growth with custom solutions.[1]
- **Deloitte**: Offers end-to-end AI solutions across multiple industries, emphasizing ethical and regulatory-compliant deployments.[2][1]
- **Accenture**: Excels in large-scale, responsible, and scalable AI projects, customizing AI applications to enterprise needs.[1]
- **IBM Consulting**: Leverages platforms like IBM Watson, offering deep integration with enterprise IT and sector-specific solutions.[2][1]
- **McKinsey & Company – QuantumBlack**: Known for blending advanced data science with real-world business strategy, enabling data-driven transformation.[8][1]
- **PwC, EY, Capgemini, Infosys, KPMG, Cognizant**: Also stand out for their global reach, technical expertise, and specialized AI capabilities.[3][4][6][1]
## Specialized and Niche Players
- **Zencore**: Focuses on scalable, cloud-native AI and ML, particularly for organizations using multi-cloud environments.[3]
- **DataRobot**: Provides a comprehensive AI platform in addition to consulting, supporting the full AI lifecycle from strategy to deployment.[3]
- **Grand Studio, Cambridge Consultants, IT Svit**: Bring differentiated strengths like user-centric design, deep R&D expertise, or seamless DevOps-AI integration.[5]
## How to Choose the Best
The "best" provider depends on factors such as:
- Business size and sector
- Required scale and specialization
- Approach to responsible and ethical AI
- Integration needs with existing systems
- Support for digital transformation and long-term AI innovation.[5][2][1]
These firms are consistently ranked at the top due to their proven track records, innovation, and customer success across diverse industries.[2][5][1][3]
[1](https://www.linkedin.com/pulse/10-premier-ai-consulting-firms-2025-appitsoftware-zurmc)
[2](https://www.superside.com/blog/ai-consulting-companies)
[3](https://growthrocks.com/blog/ai-consulting-companies/)
[4](https://aimagazine.com/top10/top-10-ai-consulting-companies)
[5](https://www.miquido.com/blog/top-ai-consulting-companies/)
[6](https://www.consultancy.uk/rankings/top-consulting-firms-in-the-uk-by-area-of-expertise/ai-genai)
[7](https://kanerika.com/blogs/generative-ai-consulting/)
[8](https://www.mckinsey.com/capabilities/quantumblack/how-we-help-clients)
[9](https://www.boardofinnovation.com/blog/top-ai-consulting-firms-in-2025/)
[10](https://www.forbes.com/sites/bernardmarr/2022/08/17/what-are-the-10-best-ai-consulting-firms/)
google ai overview
how to start an ai agency
claude
I'll search for comprehensive information on starting an AI agency and format the citations as requested.Let me get more detailed information about the specific steps and requirements.Based on my research, here's a comprehensive guide on how to start an AI agency:
## Step 1: Choose Your Niche and Specialization
[Start by narrowing your focus to a specific industry or function such as marketing automation, customer support, sales optimization, or process automation. Choosing a niche allows you to tailor your services, position yourself as an expert] [9]. This focus is crucial because [starting an AI agency requires considerations like find a niche, choosing a delivery system, assembling a team, and using a CRM, among others] [1].
## Step 2: Understand Market Demand
The market opportunity is significant: [Only 26% of companies can deploy AI agents themselves — creating massive demand for] [19] AI agency services. [Launch your AI automation agency in just a week! Follow our detailed guide to kickstart your venture swiftly and efficiently] [4].
## Step 3: Define Your Business Model
[You'll need a team that understands both the tech and the market. Keep your focus simple and your business model flexible—whether it's consulting, custom projects, or a SaaS platform] [14]. Consider multiple revenue streams and pricing models.
## Step 4: Understand Pricing Models
**Enterprise Solutions:**
[Enterprise Platforms: Platforms like Salesforce's Agentforce and Sierra.ai typically require $50,000 to $200,000 in professional services fees and 3–6 months of implementation time. Ongoing Costs: Include licensing fees, training, and integration work] [12].
**General AI Costs:**
[On average, companies spend $6000 to $300,000 for custom AI solutions. Pre-built solutions cost $0 to $40,000 per year] [16].
## Step 5: Build Your Team and Skills
[Starting an ai agency in 2025 is a practical path if you focus on outcomes, keep scope tight and build trust through steady delivery. Choose a niche, define a clean offer, staff the essentials and show value fast] [6].
## Step 6: Leverage the Right Tools and Platforms
[Launching an AI agency in 2025 requires niche focus, agile tools, and scalable workflows. Platforms like Reelmind.ai empower entrepreneurs to deliver cutting-edge video/image solutions while monetizing AI expertise] [7].
## Step 7: Focus on Quick Value Delivery
[An ai automation agency wins when it blends discovery, data and design into systems] [6] that deliver measurable results quickly to build client trust and referrals.
## Step 8: Plan Your Service Offerings
Common services include:
- Marketing automation
- Customer support chatbots
- Sales optimization
- Process automation
- Custom AI development
## Step 9: Establish Your Market Position
Position yourself as an expert by demonstrating results and building case studies. Focus on solving specific business problems rather than just offering technology.
## Step 10: Scale Systematically
Start small with a focused offering, prove value with initial clients, then expand your services and team based on market feedback and demand.
The key to success is starting focused, delivering value quickly, and building expertise in your chosen niche before expanding into broader AI services.
chatgpt
Starting an **AI agency** is like launching a digital agency, but with AI as the core offering. Here’s the short roadmap 👇
---
### 1. **Pick Your Niche**
* Marketing & SEO (Answer Engine Optimization, content)
* AI automation (chatbots, RPA, workflow tools)
* Data & analytics consulting
* Industry focus (e.g. healthcare, fintech, retail)
([forbes.com](https://www.forbes.com/sites/forbestechcouncil/2023/10/24/what-to-expect-from-an-ai-agency/?utm_source=chatgpt.com))
---
### 2. **Build Skills & Stack**
* LLM APIs (OpenAI, Anthropic, Gemini)
* No-code AI tools (Zapier AI, Make, Peltarion)
* Data handling + integration (Python, SQL)
([gocatalant.com](https://gocatalant.com/blog/what-do-ai-consulting-firms-do/?utm_source=chatgpt.com))
---
### 3. **Define Services**
* AI consulting & strategy
* Custom AI tool development
* AI SEO / marketing
* Training & workshops
([gartner.com](https://www.gartner.com/en/articles/the-ai-agency-of-the-future?utm_source=chatgpt.com))
---
### 4. **Get Early Clients**
* Start with pilot projects
* Use case studies to prove ROI
* Leverage LinkedIn + partnerships
---
### 5. **Scale & Differentiate**
* Productize repeatable services
* Build IP (dashboards, automation scripts, GEO tools)
* Grow via referrals, PR, and thought leadership
---
✅ In short: **Choose a niche → build an AI toolkit → offer consulting + solutions → prove results → scale into a trusted brand.**
Want me to sketch a **service menu template** you could use if you launch Orchid Box’s AI arm?
perplexity
Starting an AI agency involves selecting a niche, developing marketable AI solutions, building a strong brand and online presence, and ensuring legal and operational
https://botpress.com/blog/ai-agency
https://digitalagencynetwork.com/how-to-start-run-an-ai-marketing-agency/
google ai overview
b2b marketing channels
claude
chatgpt
Here are the **key B2B marketing channels** (short + clear):
* **Content Marketing** → blogs, whitepapers, case studies ([hubspot.com](https://blog.hubspot.com/marketing/b2b-marketing-channels?utm_source=chatgpt.com))
* **SEO & SEM** → organic search + paid search ads ([semrush.com](https://www.semrush.com/blog/b2b-marketing-channels/?utm_source=chatgpt.com))
* **LinkedIn & Social Media** → targeting decision-makers ([g2.com](https://www.g2.com/articles/b2b-marketing-channels?utm_source=chatgpt.com))
* **Email Marketing & Nurture** → drip campaigns, newsletters ([mailchimp.com](https://mailchimp.com/resources/b2b-marketing/?utm_source=chatgpt.com))
* **Events & Webinars** → lead generation + thought leadership ([forbes.com](https://www.forbes.com/sites/forbescommunicationscouncil/2022/11/28/eight-essential-b2b-marketing-channels/?utm_source=chatgpt.com))
* **Partnerships & Referrals** → leveraging networks, co-marketing ([semrush.com](https://www.semrush.com/blog/b2b-marketing-channels/?utm_source=chatgpt.com))
✅ In short: Top B2B channels = **content, search, LinkedIn, email, events, and partnerships**.
Want me to rank these by **ROI/lead quality** for scale-ups like your Orchid Box clients?
perplexity
google ai overview
what is ai consulting
claude
chatgpt
**AI consulting** = expert guidance on how a business can **use artificial intelligence to solve problems, cut costs, and grow**.
👉 What AI consultants do:
* **Assess & plan** → identify where AI adds value, check data readiness ([gocatalant.com](https://gocatalant.com/blog/what-do-ai-consulting-firms-do/?utm_source=chatgpt.com))
* **Build & integrate** → design custom AI tools (chatbots, predictive models, automation) ([accenture.com](https://www.accenture.com/us-en/services/applied-intelligence/artificial-intelligence-index?utm_source=chatgpt.com))
* **Optimize operations** → streamline workflows with AI-driven efficiency ([gartner.com](https://www.gartner.com/en/articles/the-ai-agency-of-the-future?utm_source=chatgpt.com))
* **Train teams** → educate staff on using AI safely and effectively ([forbes.com](https://www.forbes.com/sites/forbestechcouncil/2023/10/24/what-to-expect-from-an-ai-agency/?utm_source=chatgpt.com))
✅ In short: **AI consulting bridges business goals and AI technology—turning hype into practical results.**
Want me to make a quick **1-liner pitch** you could use if a client asks Orchid Box about AI consulting?
perplexity
google ai overview
AI consulting is a specialized advisory service where experts guide businesses in integrating and leveraging artificial intelligence to solve problems, create value, and achieve strategic goals. Consultants assess a company's needs, develop tailored AI roadmaps, help implement AI solutions, and provide ongoing support and training to ensure the technology is effective, scalable, and aligned with the organization's long-term vision.
What AI Consultants Do
Strategic Vision & Roadmap Development:
They help businesses understand AI's potential and create a clear path forward for adopting AI technologies.
Problem Identification & Opportunity Assessment:
Consultants identify business challenges and opportunities where AI can provide innovative solutions and competitive advantages.
Solution Design & Implementation:
They design and oversee the implementation of custom AI solutions, including machine learning models, process automation, and data analysis systems.
AI Ethics & Governance:
They advise on ethical considerations and establish frameworks for responsible AI use within an organization.
Staff Training & Change Management:
Consultants educate and train employees on new AI tools and systems, ensuring user adoption and effective integration into workflows.
Performance Monitoring & Optimization:
They monitor the performance of implemented AI systems, identify areas for improvement, and provide optimization tips.
The Benefits of AI Consulting
Problem Solving:
AI consultants provide specialized expertise to solve complex business problems using advanced technology.
Increased Efficiency & Automation:
They help automate processes, increase productivity, and reduce costs.
Strategic Alignment:
Consultants ensure that AI implementations align with a company's overall business objectives and long-term goals.
Innovation & Competitive Advantage:
By unlocking new possibilities with AI, they help businesses stay innovative and ahead of the competition.
Expertise & Experience:
Consultants bring a wealth of experience from various industries, providing valuable insights and best practices.
what is an ai agency
claude
chatgpt
**AI consulting** = expert guidance on how a business can **use artificial intelligence to solve problems, cut costs, and grow**.
👉 What AI consultants do:
* **Assess & plan** → identify where AI adds value, check data readiness ([gocatalant.com](https://gocatalant.com/blog/what-do-ai-consulting-firms-do/?utm_source=chatgpt.com))
* **Build & integrate** → design custom AI tools (chatbots, predictive models, automation) ([accenture.com](https://www.accenture.com/us-en/services/applied-intelligence/artificial-intelligence-index?utm_source=chatgpt.com))
* **Optimize operations** → streamline workflows with AI-driven efficiency ([gartner.com](https://www.gartner.com/en/articles/the-ai-agency-of-the-future?utm_source=chatgpt.com))
* **Train teams** → educate staff on using AI safely and effectively ([forbes.com](https://www.forbes.com/sites/forbestechcouncil/2023/10/24/what-to-expect-from-an-ai-agency/?utm_source=chatgpt.com))
✅ In short: **AI consulting bridges business goals and AI technology—turning hype into practical results.**
Want me to make a quick **1-liner pitch** you could use if a client asks Orchid Box about AI consulting?
perplexity
google ai overview
how often should a company rebrand
claude
chatgpt
A company should typically **rebrand every 7–10 years**, or sooner if:
* Market conditions shift
* The brand feels outdated
* There’s a merger/acquisition
* Customer perception no longer aligns with business goals
([forbes.com](https://www.forbes.com/sites/forbesagencycouncil/2021/09/21/how-often-should-a-business-consider-rebranding/?utm_source=chatgpt.com), [huffpost.com](https://www.huffpost.com/entry/when-to-rebrand_b_59c2b7e7e4b018d5680c17a9?utm_source=chatgpt.com))
👉 Rule of thumb: **refresh branding every few years**; do a **full rebrand only when strategy or positioning changes**.
Want me to make a **decision checklist** you can use with clients?
perplexity
Most companies undertake a major rebrand every 7 to 10 years, but this is not a strict rule. Minor brand refreshes, such as updating logos or color palettes, tend to happen more frequently—approximately every 3 to 5 years. The optimal timing for a rebrand depends on business circumstances, market shifts, and whether the current brand still aligns with company goals and audience expectations.erahaus+2
Common Triggers for Rebranding
Changing target audience: If the business is pivoting toward a new demographic or market segment, a rebrand may help attract this audience.ibrandsigns+1
Outdated branding: When the visual identity or messaging becomes stale or falls behind competitors, a refresh can help maintain relevance.wearemotto+1
Negative reputation: If public perception has shifted negatively, rebranding can help reset how the business is viewed.andava
Business evolution: Mergers, acquisitions, or major shifts in product/service offerings often warrant a rebrand to reflect the company’s new direction.thebrandleader+1
International expansion: Expanding into new markets may require adjustments in brand identity for cultural or linguistic fit.ibrandsigns
Best Practices and Evaluation
There is no set schedule: Companies should not rebrand based strictly on the passage of time, but instead conduct regular brand health evaluations or audits to determine if their brand still serves their goals.wearemotto+2
Key signs to consider include declining engagement metrics, inconsistent messaging, or internal misalignment over brand values.wearemotto
Major rebrands are risky and costly, and should only be initiated when minor updates cannot resolve strategic misalignments.indeed+1
Decision Checklist
Before considering rebranding, companies should ask:
Has the target audience or market meaningfully changed?
Is current branding limiting growth?
Are core values, vision, or offerings evolving?
If any of these apply, a strategic reevaluation is advised.erahaus+1
In summary, most companies rebrand every 7–10 years on average, but the timing should be based on meaningful business drivers rather than arbitrary schedules.thebrandleader+3
Sources:
https://erahaus.com/rebranding/how-often-do-companies-rebrand/
https://ibrandsigns.co.uk/how-often-should-you-rebrand-your-company/
https://thebrandleader.com/how-often-should-my-company-rebrand/
https://uk.indeed.com/career-advice/career-development/rebranding
https://wearemotto.com/blog/how-often-should-you-rebrand
https://www.andava.com/learn/rebranding-your-business/
https://www.perplexity.ai/
https://www.perplexity.ai/academic
https://www.perplexity.ai/discover
https://www.perplexity.ai/finance
https://www.perplexity.ai/library
https://www.perplexity.ai/search/keywordhow-often-should-a-comp-iIFKsqk9Q3iCfok5hmxC8Q
https://www.perplexity.ai/spaces/templates/
https://www.perplexity.ai/sports
https://www.perplexity.ai/travel
google ai overview
what does an ai agency do
claude
chatgpt
An **AI agency** is a specialized consultancy or service provider that helps businesses **plan, build, and integrate artificial intelligence solutions** into their operations, marketing, and customer experience. Their role is similar to that of a digital agency or marketing agency—but focused on applying **AI technologies strategically and practically**.
Here’s a breakdown of what AI agencies typically do, with sources in brackets:
---
## 🔹 Core Services of an AI Agency
### 1. **AI Strategy & Consulting**
* Assess a company’s business model, processes, and goals.
* Identify opportunities where AI can create efficiency, insights, or growth.
* Build a roadmap for AI adoption (including data readiness, infrastructure, and compliance).
([forbes.com](https://www.forbes.com/sites/forbestechcouncil/2023/10/24/what-to-expect-from-an-ai-agency/?utm_source=chatgpt.com))
### 2. **Custom AI Development**
* Design and build AI-powered tools (e.g., chatbots, recommendation engines, predictive models).
* Develop machine learning models tailored to specific industries (e.g., finance, retail, healthcare).
([gocatalant.com](https://gocatalant.com/blog/what-do-ai-consulting-firms-do/?utm_source=chatgpt.com))
### 3. **Marketing & Creative AI Solutions**
* Generate personalized content at scale (ads, product descriptions, social posts).
* Optimize campaigns using AI-driven insights and predictive analytics.
* Help brands rank in **AI-generated answers** (Answer Engine Optimization).
([amsive.com](https://www.amsive.com/insights/seo/answer-engine-optimization-aeo-evolving-your-seo-strategy-in-the-age-of-ai-search/?utm_source=chatgpt.com))
### 4. **Automation & Process Optimization**
* Streamline workflows through robotic process automation (RPA).
* Reduce manual work in areas like customer service, HR, or supply chain.
([gartner.com](https://www.gartner.com/en/articles/the-ai-agency-of-the-future?utm_source=chatgpt.com))
### 5. **Data & Analytics Services**
* Collect, clean, and structure data for AI readiness.
* Build dashboards and predictive analytics tools to inform decisions.
([accenture.com](https://www.accenture.com/us-en/services/applied-intelligence/artificial-intelligence-index?utm_source=chatgpt.com))
### 6. **Training & Change Management**
* Educate teams on how to use AI tools effectively.
* Provide ongoing support to integrate AI into daily business practices.
([forbes.com](https://www.forbes.com/sites/forbestechcouncil/2023/10/24/what-to-expect-from-an-ai-agency/?utm_source=chatgpt.com))
---
## 🔹 Who Hires AI Agencies?
* **Startups** → to accelerate product development with AI features.
* **Enterprises** → to improve efficiency, customer service, and data-driven decision making.
* **Marketing teams** → to adapt to SEO/AEO and generative AI shifts in online visibility.
* **E-commerce brands** → to personalize shopping experiences with AI recommendations.
* **Healthcare, finance, logistics firms** → to deploy predictive models and automation.
---
## 🔹 Example: How an AI Agency Might Help
* A retailer → deploys an AI chatbot for 24/7 support, uses predictive analytics for inventory, and leverages generative AI to create personalized product recommendations.
* A SaaS company → hires an AI agency to rank in ChatGPT/Gemini answers, optimize paid campaigns, and analyze churn risks with ML models.
---
✅ **In short:** An AI agency helps businesses **adopt AI strategically, build AI-powered tools, optimize marketing and operations, and train staff**—bridging the gap between cutting-edge AI tech and real-world business outcomes ([forbes.com](https://www.forbes.com/sites/forbestechcouncil/2023/10/24/what-to-expect-from-an-ai-agency/?utm_source=chatgpt.com), [gocatalant.com](https://gocatalant.com/blog/what-do-ai-consulting-firms-do/?utm_source=chatgpt.com), [amsive.com](https://www.amsive.com/insights/seo/answer-engine-optimization-aeo-evolving-your-seo-strategy-in-the-age-of-ai-search/?utm_source=chatgpt.com)).
---
perplexity
https://contentstudio.io/blog/ai-agency; https://digitalagencynetwork.com/what-is-an-ai-agency-ai-agency-business-model-explained/; https://www.ninetwothree.co/blog/what-is-an-ai-agency; https://www.o8.agency/services/ai-agency/discover-what-ai-agency-can-do-your-marketing-success;
google ai overview
what makes a brand memorable
claude
chatgpt
perplexity
A brand becomes memorable by combining several key elements that create strong, lasting impressions emotionally, visually, and functionally. Essential factors include a strong visual identity with a simple, distinct, and cohesive logo and color scheme, a compelling and authentic brand story that resonates emotionally with the audience, consistent messaging and experiences across all touchpoints, and making
Sources:
https://thebehavioursagency.com/latest/building-lasting-brand-loyalty
https://www.forbes.com/sites/neilpatel/2015/08/31/the-5-traits-of-a-truly-memorable-brand/
https://www.jennyhendersonstudio.com/post/7-attributes-of-memorable-brands
https://www.soleycreative.com/studio-notes/how-to-create-a-memorable-brand
google ai overview
brand consistency
claude
chatgpt
**Brand consistency** = keeping a company’s **look, voice, and values the same** across all touchpoints.
👉 Why it matters:
* Builds **trust & recognition** ([forbes.com](https://www.forbes.com/sites/forbescommunicationscouncil/2020/06/04/why-brand-consistency-is-so-important/?utm_source=chatgpt.com))
* Improves **customer loyalty** ([hubspot.com](https://blog.hubspot.com/marketing/brand-consistency?utm_source=chatgpt.com))
* Boosts **marketing ROI** by reinforcing one clear identity ([semrush.com](https://www.semrush.com/blog/brand-consistency/?utm_source=chatgpt.com))
👉 How to achieve it:
* Use **brand guidelines** (logo, colors, tone of voice)
* Keep messaging aligned across **web, social, ads, sales**
* Train teams so every touchpoint feels **on-brand**
✅ In short: Brand consistency = **same style, same message, everywhere** → stronger trust + recognition.
Want me to draft a **brand consistency checklist** you can give to clients?
perplexity
Brand consistency is the practice of maintaining a uniform look, tone, and messaging for a brand across all channels and touchpoints, ensuring that the brand is instantly recognizable and trustworthy to its audience.[1][2][3]
## Importance of Brand Consistency
- **Builds Trust and Familiarity:** When customers see the same visual style and voice consistently, they feel more comfortable and confident in the brand, which increases loyalty and engagement.[2][1]
- **Boosts Recognition:** Repeated exposure to consistent brand elements like logos, colors, and messaging creates mental shortcuts, making the brand memorable and distinct from competitors.[3][1]
- **Creates Competitive Advantage:** Consistent branding can lead to higher revenue growth and stronger market position, as customers prefer brands they recognize and trust.[4][2]
- **Enhances Efficiency:** Using established brand guidelines reduces confusion, speeds up creative processes, and aligns teams for better marketing execution.[3]
## Best Practices for Brand Consistency
- **Establish Clear Brand Guidelines:** Document and communicate your brand identity, including logos, color palettes, typography, tone of voice, and messaging.[5][6]
- **Centralize Brand Assets:** Use digital asset management (DAM) systems or brand portals to ensure easy access to approved materials.[3]
- **Train Teams and Partners:** Educate everyone involved in brand communication to follow guidelines consistently.[5][3]
- **Monitor and Audit Regularly:** Conduct periodic reviews to catch and correct deviations in brand presentation.[3]
- **Maintain a Unified Voice:** Keep the same tone, style, and messaging across marketing, social media, packaging, and customer service.[6][7]
In essence, brand consistency is key to building a trusted, recognizable, and successful brand that resonates with customers and withstands competitive pressures over time.[7][1][2][6][3]
[1](https://thesocialcat.com/glossary/brand-consistency)
[2](https://www.marq.com/blog/brand-consistency)
[3](https://www.logome.ai/blogs/what-is-brand-consistency)
[4](https://www.templafy.com/brand-consistency-is-it-really-that-important/)
[5](https://www.weareamnet.com/blog/five-best-practices-in-brand-consistency-for-fmcg-brands/)
[6](https://www.papirfly.com/blog/brand-consistency/brand-consistency-ultimate-guide/)
[7](https://www.adobe.com/express/learn/blog/brand-consistency)
[8](https://www.forbes.com/councils/forbescommunicationscouncil/2024/12/30/the-importance-of-consistency-in-branding/)
[9](https://uk.indeed.com/career-advice/career-development/brand-consistency)
[10](https://bionow.co.uk/news/b662a4116d0a77/the-importance-of-brand-consistency-for-life-science-healthcare-biotech-and-pharma-businesses)
google ai overview
Missing out
- top 10 miniseries netflix
- best house plants
- best buy airpods
- Which UK brands focus on high-quality fabrics and minimalist design?
- featured snippets optimization
- what is ai agency
- Best negotiation strategy workshops available
- b2b marketing funnel
- content marketing plan
- seo lead generation
AI Citations (Brand)
forbes URLs found in AI responses: 45
AI Citations (Social)
AI Citations (Top 20 others)
Competitors
None