Microsoft Bing Chat AI citations

You’re asking about a **decline in ChatGPT’s traffic**—let’s dive into what the data shows, with sources cited clearly: --- ## Early Declines in Mid-2023 * **June 2023** marked the first notable drop in traffic: * Worldwide web traffic to ChatGPT fell **9.7%** compared to May. * Unique visitors dropped **5.7%**, and time spent on the site declined **8.5%**. ([Similarweb][1], [technewsday.com][2]) * **Early explanations** attributed this drop to students leaving for summer vacation, though analysts cautioned that it may indicate broader usage fragility. ([onlineeducation.com][3]) * **Regional data**, particularly the U.S., reflected a similar downturn of \~**10.3%**. ([onlineeducation.com][3], [Similarweb][1]) --- ## Continued Traffic Slump and Seasonal Effects * **Mid-2023 Peak & Aftermath**: Traffic peaked at **1.8 billion visits in May 2023**, then declined by about **21% by August**, with a continued **11% drop into January 2024** compared to that peak. ([TheWrap][4], [TechFinitive][5]) * **Stagnation Trends**: By early 2024, ChatGPT saw **five of eight months with declining web traffic**, overall marking an **11% drop from its May 2023 high**. ([bigtechnology.com][6]) These patterns suggest a combination of seasonal behavior and sustained normalization after rapid initial growth. --- ## Partial Recovery & More Recent Estimates * **Global traffic bounce**: According to **Exploding Topics**, in **June 2025**, ChatGPT.com averaged around **5.24 billion visits per month**, with users spending an average of **12 minutes and 9 seconds** per session. ([Exploding Topics][7]) * **Active user base**: As of mid-2025: * **Weekly active users** reached **800 million**, doubling from 400 million in February. * **Monthly visits** surged to **5.72 billion** in July—a **6% increase** from the prior month. * **Daily usage** hit **190.6 million users**, processing over **1 billion daily queries**. ([DemandSage][8]) While early summer 2023 showed decline, the platform appears to have rebounded significantly by mid-2025. --- ## Summary of Trends | **Period** | **Observed Trend** | | ------------------------ | ---------------------------------------------------------------------------------- | | **June 2023** | \~10% decline in traffic, unique visitors, and engagement metrics | | **Late 2023 – Jan 2024** | Still down 11–21% from May 2023 peak—consistent decline and stagnation | | **Mid-2025** | Strong resurgence, with multi-billion monthly visits and robust engagement metrics | --- ### Bottom Line * **2023 decline**: ChatGPT’s traffic dipped sharply starting June, with declines in traffic, unique visitors, and engagement time. * **Flatlining period**: From mid-2023 into early 2024, growth plateaued or declined further from the initial hype-driven peak. * **Resurgence by 2025**: Traffic and user engagement rose again, with ChatGPT handling billions of visits monthly and achieving hundreds of millions of users. Let me know if you'd like a deeper breakdown (e.g., regional trends, device usage) or how ChatGPT’s trajectory compares to other AI tools! * [wsj.com](https://www.wsj.com/articles/ai-has-upended-the-search-game-marketers-are-scrambling-to-catch-up-84264b34?utm_source=chatgpt.com) * [reuters.com](https://www.reuters.com/technology/business-insider-cuts-21-workforce-memo-shows-2025-05-29/?utm_source=chatgpt.com) [1]: https://www.similarweb.com/blog/insights/ai-news/chatgpt-traffic-drops/?utm_source=chatgpt.com "ChatGPT Drops About 10% in Traffic as the Novelty Wears Off" [2]: https://technewsday.com/chatgpt-website-traffic-records-decline/?utm_source=chatgpt.com "ChatGPT website traffic records decline - Tech Newsday" [3]: https://www.onlineeducation.com/features/chatgpt-demand-declines-in-the-summer?utm_source=chatgpt.com "ChatGPT: Why Did Demand Plunge During the Summer?" [4]: https://www.thewrap.com/chatgpt-growth-2024/?utm_source=chatgpt.com "ChatGPT's Growth Is Flatlining - TheWrap" [5]: https://www.techfinitive.com/chatgpts-popularity-drops-say-new-figures/?utm_source=chatgpt.com "ChatGPT's popularity drops, say new figures" [6]: https://www.bigtechnology.com/p/chatgpts-growth-is-flatlining?utm_source=chatgpt.com "ChatGPT's Growth Is Flatlining - by Alex Kantrowitz - Big Technology" [7]: https://explodingtopics.com/blog/chatgpt-users?utm_source=chatgpt.com "Number of ChatGPT Users (March 2025) - Exploding Topics" [8]: https://www.demandsage.com/chatgpt-statistics/?utm_source=chatgpt.com "ChatGPT Statistics (2025) - Daily & Monthly Active Users"

https://antlerzz.com/blog/the-truth-behind-chatgpts-declining-traffic-exposed/; https://forklog.com/en/google-refutes-claims-of-traffic-decline-due-to-chatgpt/; https://www.itechmanthra.com/blog/chatgpt-sending-less-traffic-to-websites/; https://www.perplexity.ai/; https://www.reddit.com/r/freelanceWriters/comments/14t7cpz/chatgpts_explosive_growth_shows_first_decline_in/

**Claude Answer:** ChatGPT's traffic decline has been observed in recent months: Key Insights: 1. Web Traffic Drop - According to {{Similarweb traffic analytics url}}, ChatGPT.com web traffic declined ~9% between May and June 2023 - Peak traffic was around 1.8 billion monthly visits in May, dropping to approximately 1.6 billion in June 2. Potential Reasons - Increased competition from other AI tools - Emergence of alternatives like Claude AI, Google Bard - User fatigue or reduced novelty - Concerns about AI reliability - Limited free usage 3. Usage Metrics - {{Similarweb data}} suggests continued significant user base - Active users remain substantial despite traffic reduction - Enterprise and API integrations continue growing 4. Market Response - OpenAI continues developing GPT-4 - Introducing new features like web browsing capabilities - Expanding enterprise solutions 5. Industry Context - Normal product maturation cycle - Expected stabilization after initial viral growth - Not necessarily indicative of long-term decline Comparative References: - {{Statista AI market report url}} - {{TechCrunch AI usage trends url}} Note: Traffic fluctuations are common in emerging technology platforms.

**Google AI Answer:** Reports indicate a decline in web traffic for {{[[ChatGPT]]:https://openai.com}}, the popular {{[[AI]]:https://en.wikipedia.org/wiki/Artificial_intelligence}} chatbot developed by {{[[OpenAI]]:https://openai.com}}. Data from {{[[Similarweb]]:https://www.similarweb.com/blog/insights/ai-news/chatgpt-traffic-decline/}} showed a decrease in unique visitors and overall visits for consecutive months, as highlighted by {{citation Reuters https://www.reuters.com/technology/chatgpt-web-traffic-declined-june-first-time-similarweb-2023-07-05/}} and {{citation TechCrunch https://techcrunch.com/2023/08/02/chatgpt-web-traffic-declined-for-the-second-month-in-a-row/}}. Several factors are attributed to this trend: * **Seasonal Factors**: The summer holiday period is often cited, with fewer students, a significant user base, utilizing the tool for academic purposes. * **Increased Competition**: The market for generative {{[[AI]]:https://en.wikipedia.org/wiki/Artificial_intelligence}} chatbots has rapidly expanded. {{[[Google Bard]]:https://bard.google.com}} and {{[[Microsoft Bing Chat]]:https://www.microsoft.com/en-us/bing/chat}} (which also leverages {{[[OpenAI]]:https://openai.com}}'s models) have gained traction, alongside other advanced models like {{[[Anthropic Claude]]:https://www.anthropic.com/index/claude-2}}, offering users more choices. * **API Adoption**: A significant portion of {{[[OpenAI]]:https://openai.com}}'s {{[[AI]]:https://en.wikipedia.org/wiki/Artificial_intelligence}} usage may be shifting towards direct API integrations by businesses and developers. This allows companies to embed {{[[OpenAI]]:https://openai.com}}'s powerful models directly into their own applications, bypassing the public {{[[ChatGPT]]:https://openai.com}} web interface. * **Mobile App Launch**: The introduction of the official {{[[ChatGPT]]:https://openai.com}} mobile app for {{[[iOS]]:https://www.apple.com/ios/}} and {{[[Android]]:https://www.android.com/}} could be diverting traffic from the web version to the dedicated application, as users opt for a more convenient mobile experience. Despite the reported decline in web traffic, {{[[ChatGPT]]:https://openai.com}} remains a dominant and influential {{[[AI]]:https://en.wikipedia.org/wiki/Artificial_intelligence}} tool, continually evolving with new features and model updates.